Getting off the Treadmill: How to Think Strategically About Your Next Event

Presented by

Robyn Duda

About this talk

The live events world is at an inflection point. We know we have options in how we move forward but sometimes it is hard to escape the prepare and implement, prepare and implement cycle. You need time to focus on longer term thinking and more strategic options for future in-person, virtual and hybrid events. What will events look like as we enter the second half of 2021? What will 2022 look like? Robyn Duda will help us stop and think through the options when it comes to the future of our events. We’ll talk about levels of engagement and how to measure what people get out of your events. Is your event unique and valuable? How can you make it so? Robyn will help you move your event to the next level of success. You'll learn: - How to create a sustainable growth strategy. - What kinds of events are a good investment for your brand? And how can you measure and define that investment? - How to level up your engagement and success.

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