Name: Lessons from a First Time Author
Start: 2022-02-23T17:00:00Z
End: 2022-02-23T17:50:34.000Z
Location: BrightTALK
Rating: 5

The world's largest online visibility bureau for female subject matter experts

These seven steps determine whether you’ll be considered a top authority in your field, an expert commentator tapped by the media to consistently appear on national news, print, and podcasts to share your unique POV on the important issues of our days.

7 Things You Should Do to Be a Thought Leader in Your Industry

Accelerate your career, and your success, through authentic, yet carefully curated Personal Branding and strategic networking and community building. Victoria will share personal anecdotes and provide actionable steps on how to craft a brand, develop and maintain a network, and leverage that network for true success.

You will learn:
The key elements of a strong authentic personal brand 
The power of community building, aka networking

Accelerating Your Career Through Personal Brand and Strategic Networking

...and to Generate Influence, Awareness, and Clients!

Podcast guesting has been recognized as a very effective marketing tool to gain visibility and establish credibility. This not only can help a person grow their business, but can also support speakers who want to get on more stages! Do you know how to get the most from this powerful marketing strategy?

In this webinar, Anastasia will answer some of these valuable questions and more…

Why is podcast guesting such a great tool to help speakers gain more visibility?
How does one go about finding the right podcasts to get in front of?
What are some key branding practices that will help one to get booked?
What is the difference between a speaker one-sheet and a podcast one-sheet?

How to Use Podcast Guesting to Grow Your Speaking Business...

You have been booking speaking engagements, but have you been building a speaking business?

Arel Moodie and Pokin Yeung from Talkadot will discuss how you can engage with your audiences, effectively gather testimonials and feedback, and set yourself up for success as a professional speaker. Talkadot makes it easier for event planners to say yes to booking you to speak by allowing you to capture and use data to market how effective you are as a speaker. Talkadot also helps you capture hot leads from your audience.

Introduction to Talkadot

How can one distinguish themselves in a competitive marketplace? Sams believes one way is to cultivate a niche, or specialty, in a market unoccupied by others. Niche marketing is the combination of both your strengths and your passions and sharing them with others. Studies have shown that developing a niche helps increase referrals and boosts overall productivity and profitability. The saying goes “There is riches in niches.”

Niche Marketing to Build Your Business

The webinar will cover how to plan, build and deliver an engaging and effective presentation. We will cover the planning stage(the most crucial step most presenters do not spend time on), from the topic to the flow and what we want the audience to get out of it. The webinar will give practical tools to open, deliver and close a presentation. We will discuss non-verbal communication on why it is so important not just what you say but how you say it. We will also discuss how to keep the audience listening to us with today's so many distractions, especially when presenting virtually.

How to Build an Engaging Presentation Utilizing Storytelling

Cycles Roadmap

The Habits of Effective Artists

The more connections your attendees can make during your event, the more valuable they’ll perceive it to be. How do you as an event manager create must-attend events?
- How do you facilitate lead-generation among attendees and business connections in and out of events? 
- How do you create a super-connected community?
- How do you choose themes, topics, speakers, and content that will drive conversations?
How do you as an event manager balance networking (often cited as the #1 reason to attend) with other event offerings? For example, how do you ensure your attendees spend enough time with exhibitors and participating in the programming?) How do you surprise and delight your attendees? How do you drive community value even after the event is over?
Takeaways: You’ll learn:
- New strategies and tactics for your events, including how to create a super-connected community
- How to facilitate and balance attendee networking and other event activities
- How to drive conversation and connections before, during and after your event

Driving Event Value – Creative Event Business Models and Strategies

Alyssa Dver is an entrepreneur, author, marketer and speaker who recently became the Confidence Educator for IT Cosmetics, a popular L'Oréal brand. Dver is the founder and CEO of the American Confidence Institute and founded the ERG Leadership Alliance, a global community of DEI professionals and ERG leaders. Her creative approach to building her speaking business is one we can all learn from.

Driving Speaker Success with Unique Speaker Business Models

Getting the sponsors requires some upfront work. But once you have your sponsorship portfolio you just book the free jobs - easy to do since most good speakers won't work for free. But when you have a sponsor, you get paid by them. They want to get their brand in front of a targeted audience, and that's what you give them as a speaker.

Speaker Sponsorship 101

While many conferences and events have difficulty with gender equity, diversity and inclusion on stage, so-called “deep tech”, where women and other under-represented groups may represent a smaller portion of the workforce, are frequently the hardest pressed.
 
Some shows have made a concerted effort to be more inclusive. For this edition of “Ask the event manager”, we’re talking with Carl Ford, the conference chair for the IoT Evolution Conference and Expo. At past IoT Evolution events, Carl and his team presented conference themes around Edge, Smart City, Industrial IoT, and IoT in general.  This year, they also included a focus on 5G, 6G, LoRaWAN and CBRS / Private networks. As we all get ready for 2023 events, we’ll talk about what goes into organizing a deep tech event, and what speakers and subject matter experts should consider when applying to speak.

Ask An Event Manager: Carl Ford, IoT Evolution Conference and Expo

To be a successful leader today, you must have the skills needed to thrive in a volatile, uncertain, and complex world. Traditional problem-solving skills are not enough. Cross-sector perspectives can generate ideal solutions. The arts can help fill the gap by expanding your ability to think and perceive business problems and solutions in new ways.

"Think Like An Artist! Be a Better Leader"

In this webinar, Dr. Theresa Ashby will share with you tips and tricks to creating an eLearning product that will help scale your business. She will share why it is important for your business to move into the digital space and become a part of the $336. billion global eLearning market. This presentation is perfect for (but not limited to) coaches, consultants, authors and speakers.

Tips and Tricks to Building a Successful eLearning Course

How Speakers and Events Work Together
You’ve pulled together an amazing roster of speakers. You have an incredible agenda of of-the-moment topics. How do you fill the room? How do you get the right audience for your conference, event or meeting? Sometimes, your most effective allies are your speakers. But they are busy too. How can you work together to everyone’s benefit?

Innovation Women and our strategic partner, Answerstage, have invited Emily Golding from mdg (a division of Freeman, a major events, tradeshow and conference company) to answer all your burning questions about joint event marketing.

Coordinated Event Promotion: How Speakers and Events Work Together

Utilizing digital commerce and understanding your customer’s journey to grow your business.

You'll learn:
-How to create MRR/ARR
-How to scale
-Journey Mapping to Exitable companies

Scalable Marketing: Building Scalable Companies for High Valuation Exits

This speech will focus on the L.E.A.P Framework for leaders who lead organizations, community, churches, teams, etc. Most leaders are still trying to navigate the terrain post COVID on being a more effective leader for their organization. This talk will focus on the leader on being accountable for their leadership style within their organization.

LEAP Confidently

Sales is not about selling. Rather it is about learning. In this webinar we explore the importance of discovery as well as how to use it throughout the sales process. Getting out of sales mode and into curious mode is essential for business growth. Face it - no one likes a salesperson. However, everyone likes the person who is genuinely interested in learning about them, their successes, their challenges, their needs.

How To Use Discovery To Maximize Sales

Lessons from a First Time Author

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The IT security community on BrightTALK is composed of more than 200,000 IT security professionals trading relevant information on software assurance, network security and mobile security. Join the conversation by watching on-demand and live information security webinars and asking questions of experts and industry leaders.

IT Security

The application development community features top thought leadership focusing on optimal practices in software development, SDLC methodology, mobile app development and application development platforms and tools. Join top software engineers and coders as they cover emerging trends in everything from enterprise app development to developing for mobile platforms such as Android and iOS.

Application Development

Practicing business intelligence allows your company to transform raw data into sets of insights for targeted business growth. The business intelligence and analytics community on BrightTALK is made up of thousands of data scientists, database administrators, business analysts and other data professionals. Find relevant webinars and videos on business analytics, business intelligence, data analysis and more presented by recognized thought leaders. Join the conversation by participating in live webinars and round table discussions.

Business Intelligence and Analytics

Welcome to the big data and data management community on BrightTALK. Join thousands of data quality engineers, data scientists, database administrators and other professionals to find more information about the hottest topics affecting your data. Subscribe now to learn about efficiently storing, optimizing a complex infrastructure, developing governing policies, ensuring data quality and analyzing data to make better informed decisions. Join the conversation by watching live and on-demand webinars and take the opportunity to interact with top experts and thought leaders in the field.

Big Data and Data Management

As an IT professional, many of the problems you face are multifaceted, complex and don’t lend themselves to simple solutions. The information technology community features useful and free information technology resources. Join to browse thousands of videos and webinars on ITIL best practices, IT security strategy and more presented by leading CTOs, CIOs and other technology experts.

Information Technology

Modern human resources professionals are charged with not only the recruitment of talent, but also retention, satisfaction and management. They also support the training, assessment and compensation aspects of employee management. Join this community to connect with thought leaders and learn about trends in benefits, compensation and talent management. Stay ahead of the curve to attract and retain top talent and strengthen organizational leadership and culture.

HR Strategy

Get powerful human resource management insights for your business. Connect with experts and colleagues to get the most up-to-date knowledge on which HR practices and strategies have been shown to be effective in retaining and growing talent.

Human resources is intrinsically linked to business success and requires a thoughtful balance of a variety of complex issues. The human resources community on BrightTALK is made up of thousands of professionals in human resources exchanging human resources best practices and advice. Watch hundreds of on-demand webinars for immediate information or participate in upcoming live webinars and have your questions answered by respected HR thought leaders.

Human Resources

Thousands of healthcare IT professionals compose the health IT community on BrightTALK. Learn alongside them with relevant webinars on healthcare IT compliance, big data in healthcare and IT solutions for healthcare organizations. Join the conversation by asking questions and engaging with other participants during live webinars and organized discussions.

Health IT

The research and development community on BrightTALK brings together leading professionals in healthcare, technology and manufacturing to present on current topics in their fields. From big data in healthcare to online forensics training and medical research practices, the community is an exceptional resource for those looking to expand their knowledge. Be part of the conversation by joining the community and participating in interactive live webinars.

Research and Development

Leadership styles are continually evolving to incorporate new ways of thinking about employee satisfaction, motivation and performance. Find webinars and videos on the strategies, techniques and qualities that make an effective leader. By participating in this community you will gain insight into current leadership theories and how to optimize employee performance.

Leadership

In the business management community, commercial experts will be sharing webinars and videos on an array of subjects. From sales and marketing, to finance, productivity and growth, this content will help you stay up-to-date with the current economic environment and provide timely management insight to drive business growth.

Lessons from a First Time Author

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