Name: Lessons from a First Time Author
Start: 2022-02-23T17:00:00Z
End: 2022-02-23T17:00:50.000Z
Location: BrightTALK
Rating: 5

The world's largest online visibility bureau for female subject matter experts

In today's unprecedented times, diversity, equity and inclusion is more important than ever. Join us for a discussion with Bobbie Carlton, the founder of Innovation Women and Tom Bechtold, the Digital Event Director at SecureWorld to highlight the importance of getting different perspectives, voices and ideas at conferences, events and beyond.

Ask an Event Manager: Driving DEI - Why We NEED Diverse Speakers

Let’s face it. Most technical or scientific presentations are dry, dull and even painful.

As a professional woman in the STEM field, how do you present technical topics, make them fresh and exciting so that your listeners value, trust & respect your ideas and perspectives?

The answer is to make what you’re presenting so captivating & compelling that it keeps them at the edge of their seats, no matter how technical your topic is.

When you join me in this virtual talk, you will receive methods that I’ve shared in training over 30,000 career professionals in 30 cities internationally so you can influence with impact.

In this fun and interactive session, you will:

* Receive 3 well-tested practical tools that you can use immediately in your very next meeting or technical presentation that brings LIFE to even the driest topics.
* Understand the 3 most common mistakes that make a technical presentation a total “snooze-fest” AND what to do instead so you leave your listeners wanting more.
* Discover a profound bonus method that the pros use to ensure that you can win over your audience no matter how technical or bland your topic is.

TANTALIZING TECHNICAL TALKS: How to Make Complex & Bland Topics Captivating & Compelling.

As an executive coach, Jessica Cumming helps women and organizations build stronger, more confident leaders. 
As the CEO and Founder of JC New Beginnings, Jessica has had to navigate the challenges of building her business from the ground up. Join us for a discussion of strategies and tips she has cultivated to help her boost the marketing and promotion process for her speaking and consulting business - particularly with the support of Artificial Intelligence.

AI Support for Your Social Media

AI Media 1

Most leaders are running on autopilot, just trying to keep up and hoping they're not falling behind. Authentic leadership comes from curiosity about what everyone else is missing. It's about asking questions that make you stop and think.

Marie has built her career by seeing what others don't and asking questions no one else thinks to ask. As a 2x founder, AI2030 Lead, and startup advisor, she has raised over $2M, scaled communities of 25K+ members, and partnered with brands like Nasdaq and LVMH.

In an AI-driven world, think differently and learn how to build solutions that turn overlooked problems into a new revenue stream. This workshop will give your audience practical, no-fluff strategies to rethink how they’re using AI and curiosity to get ahead.

Attendees will learn to:
1. Be the Sharpest, not the Fastest: Marie will show you how to slow down and notice what's being overlooked so you can make curiosity-driven strategic moves instead of just fast ones.
2. Design Strategies That Don't Get Copied: Instead of relying on best practices, build approaches that fit your unique vision and context. Learn how to integrate AI insights with human intuition to develop solutions that are distinct and unique to you and your brand.
3. Use AI to Create, Not Just Automate: Most businesses use AI to tweak what they already do. Marie will teach you how to use AI to find new customer needs, create new revenue streams, and design the future with more thoughtful questions, sharper insights, and curiosity-driven strategies.

The Curiosity Edge: How to Stay Ahead in an AI-Powered World

Almost every website is leaving money on the table, either in missed opportunities for new products, services or other revenue sources, for reaching new target markets, or in wasted money and resources. These insights are often far from obvious and can only be found using web analytics.  

Philippa will show you how to make full use of the diamond mine that digital analytics can be – in English and free of technical jargon! Learn how using these tools can grow your business, and how you can discover key nuggets of relevant actionable information without going into data overwhelm.

Attendees will learn:
1. The Metrics that Matter - how (and why) to prioritise the metrics that can impact your online business results today.
2. Plugging the Leaks - how to look for places where you may be losing valuable visitors or opportunities.
3. Secrets of your Site Search - why your own search engine is such a valuable market research tool, and how to use it for business growth.

Website Wealth – Finding the Hidden Gems

Did you know most business owners are unknowingly losing leads, missing sales, and failing to capitalize on repeat business opportunities? This workshop will help business owners understand how small, intentional tweaks to your customer journey can lead to significant growth and transformation for their business. This session is ideal for entrepreneurs, service providers, and business owners who are ready to streamline their processes, maximize opportunities, and build a business that thrives.

In this talk, you will learn to:
- Shift from Surviving to Thriving: Discover how small, impactful changes in your approach can lead to sustainable growth and long-term success.
- Attract the Right Leads with Ease: Learn to create lead generation strategies that naturally draw your ideal clients to you, eliminating the constant hustle for sales.
- Turn Clients into Raving Fans: Implement strategies to wow your customers post-sale, fostering loyalty, repeat purchases, and referrals.
- Leverage Automation to Scale: Save time and energy by automating your customer journey while maintaining a personal touch.

Building Your Perfect Customer Journey - Taking Your Business from Surviving to Thriving

Join us for a special panel where we discuss the process of book publication, featuring Jean Boulton, Mia Russell and Valentina Rodriguez Guerra.

From Proposal to Publication: Women Scholars on Writing and Promoting Books

Join Stephanie Cartin, co-founder of Entreprenista and Socialfly, to discuss proven strategies to elevate your brand, connect with your audience, and grow your business to 7-figures. 

Whether you’re building a newsletter, scaling your company, or enhancing your personal brand, this session will provide actionable insights and tools to take your growth to the next level. We will also have an Interactive Q&A session - get your burning questions answered, allowing for personalized advice tailored to your business needs.

In this talk, we will discuss:
- Stephanie’s expert insights as a two-time co-founder.
- Step-by-step marketing strategies and tactics that helped Stephanie build two successful 7-figure businesses.
- How building a strong community was key to her success and how it can work for you, too!

Mastering Marketing & Personal Branding: Strategies for Growing a 7-Figure Business

Are you an independent consultant seeking new clients? Do you ever feel frustrated or overwhelmed by the lead generation process? Join longtime communications consultant and founder of CommsConsultants.com Ashley Dennison as she shares her proven strategies and tips for finding and winning new business. No matter your specialty, level or tenure as a consultant, you'll benefit from the actionable advice Ashley has to offer. 

In this session, you'll learn: 
- How to create and utilize a lead magnet
- How to stay "top of mind" for prospective clients
- How to create referral partnerships 
- How to leverage the power of your network
- How to approach cold outreach
- Plus more creative ideas for filling your pipeline in 2025

How To Bring in New Consulting Clients

Join The Entrepreneurs’ Therapist, Shulamit Ber Levtov, MA, RSW, for a thought-provoking talk in which she explores the often overlooked, yet inherent, mental health risks founders face on their journey of business ownership. In addition, she will delve into how to nurture founder mental health so founders and their businesses can flourish and drive positive change in society as a whole. Don't miss this transformative discussion that will reshape the way you conceive of mental health and business.

Attendees will learn about:
1) The seven unique mental health challenges entrepreneurs face
2) Why mental health matters to founders
3) How to care for your mental health as a founder or business owner

Mental health: The Overlooked Factor in Business Success

Taresa Scott will use this presentation to dive into the power of learning as a catalyst for fostering strong workplace communities and inspiring a sense of purpose among employees. She will provide tips and insights to cultivate a growth mindset, develop purpose-driven learning skills and value the power of shared learning experiences.

In this talk, Taresa will:
1. Discuss strategies for fostering a culture of continuous learning and personal development.
2. Explain how meaningful work and clear career paths can enhance employee engagement and motivation.
3. Explore how collaborative learning initiatives can strengthen team bonds and create a sense of belonging.

Leveraging Learning to Create Community and Purpose in the Workplace

Ready to transform dreaded conversations into productive outcomes? This impactful session will give you practical tools to approach sensitive topics like feedback, performance evaluations, and conflict resolution with confidence and skill.
Through hands-on strategies for planning, preparation, and in-the-moment communication, you'll gain a toolkit for creating a culture of continuous improvement and open dialogue. Focused on personal accountability, active listening, and achieving clear outcomes, this expert-led session equips leaders and team members alike with actionable techniques to handle difficult conversations effectively and drive positive change

In this presentation, the audience will: 
- Learn to give feedback early and often
- Learn how to prepare for the conversation
- Recognize when there is no solution, and how to take action

Speak Up: Transforming Tough Conversations into Opportunities

In an era where innovation is the cornerstone of success, women are increasingly taking the lead in driving transformative changes across technology and business landscapes. This webinar, "Empowering Innovation: Women Leading the Charge in Technology and Business," aims to celebrate and amplify the voices of women innovators who are breaking barriers, inspiring change, and shaping the future.

The audience will walk away with: 
- Strategies for Success: Gain practical advice on how to foster innovation within your organization and build a supportive, inclusive culture.
- Ways to Overcome Challenges: Learn from the experiences of successful women leaders about overcoming obstacles and breaking through the glass ceiling.
- Ways to Find Future Opportunities: Identify emerging opportunities in technology and business and prepare to capitalize on them.

Empowering Innovation: Women Leading the Charge in Technology and Business

Podcast hosting and being a guest on a podcast are great ways to gain credibility as a public speaker, thought leader or industry expert. Join us for an engaging panel discussion with several podcast experts for tips and tricks for being a good host and guest, promotional ideas, growing and measuring your podcast’s success, and beyond.

In this presentation, we will cover:
- How to get on podcasts.
- How to drive audience growth, subscriptions and downloads.
- The technical aspects of starting a podcast.
- And more!

Podcasting Panel

How often have you zoned out in a presentation?

If you can’t pay attention to the presentation, you can’t retain the information. What would have made those presentations—what would make your presentations—memorable, influential, and successful?

Learn how to use structure, visuals, and stories to make memorable presentations, meetings, and pitches. You will rethink how you have been developing slides and walk away with a step-by-step plan for creating impactful presentations. With your new skills, you will use outlines and storyboards to ensure your slides are not filled with mind-numbing text. 

Come to this session and leave with the expertise to plan your next presentation and never fall into the same pitfalls most presenters do ever again.

In this presentation, you will:
- Discover how to cater to your audience’s working memory to make your content more memorable and prevent your audience from zoning out
- Hear why stories are so influential and persuasive and how you can use the science of storytelling to ensure your message is heard
- Learn why visuals matter and how they will be more memorable for audience members
- Gain a step-by-step process to apply best practices to your next presentations, meeting, or pitch

Rethinking Presentations

Professional speakers, coaches, authors, and entrepreneurs know that having a comprehensive marketing plan is essential. However, traditional methods can be overly time-consuming and complex. This concise session provides a high-level overview of The One Page Marketing Plan, a streamlined approach to crafting your marketing efforts. This session will help you understand the core components of this innovative framework, enabling you to see how a simplified plan can lead to focused results. You’ll leave with a clear understanding of each component, all on a single page.

In this presentation, we will discuss:
1. Learn the Power of Strategic Focus: Discover how effective strategy involves making deliberate choices and saying "no" to certain initiatives to maintain focus and drive success.
2. Understand the Importance of a simplified marketing plan: Learn why a one-page marketing plan is effective and how it can save time while enhancing strategic clarity.
3. Visualize the One Page Marketing Plan Framework: Get a comprehensive overview of how to synthesize customer segments, objectives, and tactics into a single, cohesive document.

The One Page Marketing Plan

Lessons from a First Time Author

Authorization

Writer

Book

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As an IT professional, many of the problems you face are multifaceted, complex and don’t lend themselves to simple solutions. The information technology community features useful and free information technology resources. Join to browse thousands of videos and webinars on ITIL best practices, IT security strategy and more presented by leading CTOs, CIOs and other technology experts.

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Get powerful human resource management insights for your business. Connect with experts and colleagues to get the most up-to-date knowledge on which HR practices and strategies have been shown to be effective in retaining and growing talent.

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Leadership styles are continually evolving to incorporate new ways of thinking about employee satisfaction, motivation and performance. Find webinars and videos on the strategies, techniques and qualities that make an effective leader. By participating in this community you will gain insight into current leadership theories and how to optimize employee performance.

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Lessons from a First Time Author

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