Hi [[ session.user.profile.firstName ]]

Conversion Rate Optimization through Web Performance

Why do customers abandon purchases?
 
Poor-performing pages in the conversion funnel can leach success from an otherwise effective marketing campaign.
 
In this webinar, we’ll show you how an often-overlooked factor can cause people to drop out before completing a sale and how to identify problem pages quickly and easily.
 
Finally, we’ll bring you simple but powerful and rarely used techniques for slicker user journeys that deliver real, measurable improvements in conversion.
Recorded Mar 19 2019 14 mins
Your place is confirmed,
we'll send you email reminders
Presented by
Alex Painter, Eggplant
Presentation preview: Conversion Rate Optimization through Web Performance

Network with like-minded attendees

  • [[ session.user.profile.displayName ]]
    Add a photo
    • [[ session.user.profile.displayName ]]
    • [[ session.user.profile.jobTitle ]]
    • [[ session.user.profile.companyName ]]
    • [[ userProfileTemplateHelper.getLocation(session.user.profile) ]]
  • [[ card.displayName ]]
    • [[ card.displayName ]]
    • [[ card.jobTitle ]]
    • [[ card.companyName ]]
    • [[ userProfileTemplateHelper.getLocation(card) ]]
  • Channel
  • Channel profile
  • Put Intelligence In Your Continuous Testing Recorded: Jul 23 2019 57 mins
    Diego Lo Giudice and Antony Edwards
    Agile, DevOps, Micro-services and Cloud are already changing the way we test in an attempt to accelerate development of great digital experiences. What's next? While the change in testing is happening, it’s very slow. Your business wants more, better, and faster. Can AI and Machine Learning be the turbo chargers for continuous intelligent test automation? Our guest speaker from Forrester, Diego Lo Giudice, will discuss the latest findings from his research and a custom study conducted by Forrester Consulting on behalf of Eggplant.
  • Q&A: Understanding Intelligent Image-Based Software Testing Recorded: Jul 1 2019 49 mins
    Randy Hesse, Technical Consultant at Eggplant
    Want to know more about the future of image-based testing? This is your chance to see all your burning questions answered.

    In this interactive webinar, we'll be exploring how image-based testing is evolving, why it's important and how to overcome some of challenges it raises.

    The first in a series of dedicated Q&A webinars, it will focus on using Eggplant's Digital Automation Intelligence solution, but will be beneficial to anyone looking for a deeper understanding of testing using images.

    Expect to learn more about:

    • image-based testing vs object-based testing
    • how and why the same images are drawn differently on different screens
    • tolerance vs discrepancy
    • AI and the future of searching for images

    Randy Hesse, Technical Consultant at Eggplant, will be on hand to answer your questions, so this is your opportunity to learn everything you wanted to know about image-based testing.
  • Scaling up QA when You Can't Scale up the Budget Recorded: Jun 12 2019 16 mins
    Dr Gareth Smith and Stephanie Eta
    When your business grows, so do your QA requirements.

    So how do you stop your costs spiraling out of control?

    In this webinar, we’ll show you how AI-driven test automation can save you time and money as you scale up to increase your test coverage across multiple applications and operating systems.

    Learn how to harness the power of AI to track down bugs and use intelligent image recognition to take test automation beyond what you ever thought would be possible.

    Join Dr Gareth Smith and Stephanie Eta to find out how scaling up your QA doesn’t have to mean scaling up your budget.
  • Customer Driven Testing Recorded: May 30 2019 43 mins
    Antony Edwards, COO, Eggplant
    No matter how carefully you design and build your software, people will stubbornly refuse to stick to the happy paths you’ve carefully laid out for them. It’s why exploratory testing is so important. Do something unexpected, because your customers certainly will.

    The trouble is that it’s an overwhelming task. Test automation solves a big part of the problem – especially if you can add a dose of AI that actively seeks out bugs. But what if you could draw on real, live customer data to drive your testing?

    Join Eggplant COO Antony Edwards and learn how to make the most of a massive, largely untapped resource, and deliver testing that truly reflects how people use your software.
  • Eggplant and PractiTest: Managing Intelligent Test Automation Recorded: May 16 2019 15 mins
    Gareth Smith, CTO, Eggplant; Joel Montvelisky, Chief Solution Architect, PractiTest
    Eggplant and PractiTest are joining forces to give testers and test managers better control of their projects, and the capacity to provide complete visibility to their stakeholders.

    Join this webinar find out how you could benefit from this integration.

    Eggplant’s Digital Automation Intelligence is an AI-driven test automation solution that can test the full customer experience, actively hunting bugs, predicting the quality of releases, and using intelligent image recognition to test through the eyes of the user.

    PractiTest provides a Test Management system for your QA and Testing process. This allows you to control your testing tasks while getting complete visibility of your results, and most importantly, release your products in a professional way.

    Now that these systems will work together seamlessly, you can have greater control over all your testing, providing everyone in the project with the information they need, in the format they expect it, and at the time they require it.

    This webinar will give you an overview of both solutions and include a practical demonstration that will show you what you can expect to gain by integrating them.
  • Intelligent Test Automation SAVES LIVES Recorded: Apr 4 2019 36 mins
    Max Gerrard - VP, Global Technical Services
    Does your software work?

    For some, software affects business outcomes like conversions and revenue.

    For others, software can ensure a patient is properly monitored in the hospital or an astronaut safely returns to Earth from a mission.

    Traditionally testing and monitoring have been used to check if software "works" without looking at the implications. And that's a problem.

    It means that software is released on the strength of being ‘good enough’ from a technical viewpoint, without necessarily doing what it needs to do for the organization.

    The solution?

    Link intelligent test automation in dev with monitoring of real user behavior in live – and associate both with business KPIs. This includes using AI-assisted testing to diagnose functionality, performance and usability issues, and predicting the success of an app on release.

    For a retailer this could mean boosting revenue and saving costs. For a healthcare provider it could mean saving lives.

    In this webinar we’ll show you how organizations such as Cerner, Citibank, and Walmart have used this approach to improve performance by 23%, increase app store rating from 3 to 4.5 stars, and cut the cost of testing by 47%.
  • Conversion Rate Optimization through Web Performance Recorded: Mar 19 2019 14 mins
    Alex Painter, Eggplant
    Why do customers abandon purchases?
     
    Poor-performing pages in the conversion funnel can leach success from an otherwise effective marketing campaign.
     
    In this webinar, we’ll show you how an often-overlooked factor can cause people to drop out before completing a sale and how to identify problem pages quickly and easily.
     
    Finally, we’ll bring you simple but powerful and rarely used techniques for slicker user journeys that deliver real, measurable improvements in conversion.
  • Is a robot going to take my job? Recorded: Feb 14 2019 27 mins
    Pritesh Modi, Technical Consultant, Eggplant
    In this webinar, we’ll explore some of the best fits for Robotic Process Automation and how you can use it to enhance efficiency and security in your organization. Don't worry, a robot will not be replacing you, just enhancing your abilities and productivity!

    Who should attend?
    • Line of business managers who would like to learn more about the opportunities presented by robotic process automation
    • Anyone working in testing who needs to understand how test automation technology can be applied to robotic process automation

    Why attend?
    • Learn about processes that are easy to implement with massive return for your line of business
    • Increase your skills to help your company and future-proof your career
  • Beyond Functional Testing – three new releases that will transform your testing Recorded: Jan 29 2019 24 mins
    Dr. Gareth Smith, Chris Howard, Pamela Gillaspie
    While it’s critical to know the extent to which an application meets functional requirements, there is more to software testing than answering the question ‘does it work?'.

    You also need to know if it scales (performance testing) and if the user experience will be acceptable (usability testing). Ultimately, you need to establish that it will deliver the required business value.

    Until now, these extra steps have added layers of complexity in terms of timing, cost and expertise. As a result, they can introduce delays or get overlooked completely.

    In this webinar, we will show you how to:
    • Automate performance testing and usability testing
    • Seamlessly integrate them with functional testing, including using your functional test models to drive performance tests.

    The result: faster release cycles, less duplicated effort, and better software.

    We will also show you how to test enterprise-scale software systems more easily, with submodels allowing you to break down a large, complex system model in a way that makes it far easier to manage.
  • Delivering Quality Digital Experiences in Telecommunications and Media Recorded: Jan 23 2019 38 mins
    Dr. Gareth Smith
    Join our webinar as we explore the unique challenges faced by telecommunications and media companies in the testing space. You'll learn how our modern approach to testing, Digital Automation Intelligence, is ideal to help you:

    - Analyze all aspects of the user experience.
    - Expand automation beyond test execution with AI, machine learning, and analytics.
    - Take a coherent approach to monitoring and testing.
  • Integrating Monitoring Insights with APMs Recorded: Nov 28 2018 22 mins
    Alex Painter and Alex Papworth
    Any organisation needs a reliable synthetic monitoring solution, and Eggplant’s Monitoring Insights has long been considered ‘best of breed’ in this area. The uniquely stable platform and double testing methodology mean you get timely, accurate alerting, without wasting time on false positives.

    But to help investigate the underlying causes of errors, it can be useful to link your synthetic monitoring tests to an application performance management (APM) solution.

    In this webinar, we show you how it’s done, so you can have the best of both worlds – reliable synthetic monitoring that integrates seamlessly with your favorite APM.
  • Delivering Quality Digital Experiences with Intelligent Automation Recorded: Nov 15 2018 56 mins
    Dr. Gareth Smith, VP Products
    In the new world of mobile apps, cloud services and the Internet of Things, people, processes, data and devices are all converging to reshape how day-to-day business is done. This widens the customer’s experience beyond a single, siloed, application into a much broader context, where not everything is under your control. In this presentation, Dr. Gareth Smith will outline the challenges of delivering quality digital experiences, the benefits of employing predictive analytics and an approach for achieving amazing digital experiences by focusing on the customer experience and the goals of the business.
  • Eggplantium: A New Way to Run Selenium Scripts Against Mobile Devices Recorded: Nov 8 2018 33 mins
    Jonathan Gillaspie
    Join our webinar to learn about Eggplantium, a simple way to run Selenium WebDriver scripts against mobile devices. It is simple to set up, provides a robust connection to all mobile devices, extended control including screen rotation and hardware buttons, and a VNC connection for remote manual control. Eggplantium makes it easy for anyone writing Selenium WebDriver scripts to run them against mobile devices in a reliable way and access the richer functionality of the device.
  • Eggplant & SQS Validating the “Digital Thread” Across the Product Lifecycle Recorded: Oct 31 2018 17 mins
    Dr John Bates and Colin Bull
    Eggplant have teamed up with industry-experts, SQS, to demonstrate how AI-powered automated testing can be leveraged within the manufacturing industry.

    Join this webinar to find out how model-based testing can be used for validating different scenarios.
  • The Future of Testing in Medical Device Recorded: Oct 30 2018 65 mins
    Paul Spalitta - Accuray; Michael Giacometti - Eggplant; Zach Blodgett - QualiTest
    Eggplant and QualiTest team up in this webinar to cover testing in the medical device industry. Testing in medical devices takes domain knowledge, experience in how to test appropriately for diverse technologies and users, and require a solution that can non-invasively test the permutations and combinations of customer journeys to ensure both a quality product and a delightful customer experience. We will focus on Accuray, a medical device manufacturer that sells radiation oncology systems that make cancer treatment shorter, safer, smarter and more effective.

    Following the discussion on how Eggplant and QualiTest helped Accuray continuously increase the quality and efficiency of testing their applications, there will be a demonstration against an Accuray medical device.
  • Eggplant Performance for JMeter Recorded: Oct 17 2018 28 mins
    Tom Miseur
    Eggplant Performance for JMeter is a fully functional version of Eggplant’s load testing solution that can be used with JMeter Test Plans. Eggplant Performance adds strong test composition, environment management, dynamic control, and result analytics to JMeter’s existing scripting capability.

    In this webinar, we'll cover how Eggplant Performance for JMeter includes:
    - Flexible Test Composition
    - Cloud-based load injection
    - Real-time test and server monitoring
    - Dynamic test control
    - Advanced results analytics
  • Intelligent Automation for Point of Sale Systems Recorded: Sep 26 2018 41 mins
    Matt McConnell, Nick Casalbore
    Customer experience in retail is always the #1 priority. Though the focus is heavily on e-commerce and digital, point of sale systems are as significant as any feature when ensuring a smooth shopping experience for your customer. However, the increasing complexity of point of sale makes it a challenge to test, especially considering it must integrate with a number of other systems such as payment processing, rewards programs, mobile ordering, order fulfillment, and more.

    Join our webinar to learn about true test automation for point of sale, and how end to end testing can ensure amazing digital experiences for your customers.
  • 4 Real Ways AI is Transforming Testing Recorded: Sep 25 2018 53 mins
    Antony Edwards
    AI is clearly the big topic in testing this year, but how is AI really going to impact testing over the next two years? We've all seen lots of pictures of cyborgs, Alexas, and self-driving cars, but very little information about how AI is really going to change test creation, running tests, reviewing results, setting up test environments, and all the other activities testers do today. This presentation describes 4 concrete ways AI is changing testing, so you can start making use of the cool real technologies that are available today, and planning how you're going to use these technologies to transform testing in your team.
  • How Hospitals Use Eggplant: User Group Discussion Recorded: Sep 19 2018 60 mins
    James Montanari, Randy Hesse, Dave Hester
    Join our discussion on how hospitals are using Eggplant. We'll be speaking with Dave Hester, testing coordinator at UNC Health, who will cover how his group uses Eggplant to scan patient images and correctly file them into patient records in their EMR.

    We will be answering your questions and discussing impactful topics to help you succeed.
  • Eggplant A&D Webinar Series 2: Applying Automation Intelligence Recorded: Sep 19 2018 44 mins
    Tim Haythorne and Pritesh Modi
    Eggplant's Aerospace and Defence webinar series returns to explain how leveraging it's DAI solution can ensure software QA teams move away from simple code compliance, and into ensuring operator safety.

    Join our webinar to learn about the specific challenges when testing in Defense and Aerospace, and how Eggplant can consistently enable successful mission outcomes.
Delivering True Test Automation
Eggplant provides user-centric, digital automation intelligence solutions that enhance the quality and performance of the digital experience. Only Eggplant enables organizations to test, monitor, analyze and report on the quality and responsiveness of software applications across different interfaces, platforms, browsers, and devices, including mobile, IoT, desktop, and mainframe. Learn more at eggplant.io.

Embed in website or blog

Successfully added emails: 0
Remove all
  • Title: Conversion Rate Optimization through Web Performance
  • Live at: Mar 19 2019 2:00 pm
  • Presented by: Alex Painter, Eggplant
  • From:
Your email has been sent.
or close