Retain Your Mobile App Users: Strategies to Keep Your App Users for Life

Presented by

Kara Dake, VP Growth & Partnerships at CleverTap

About this talk

Over 90% of mobile apps are downloaded, but never used again. Retaining your users is challenging, but with the right product and strong engagement strategies, it can be done! In this presentation you will learn: - Engagement channels and strategies that fit your business - Segmentation best practices to drive retention and conversions - How to Re-engage your users and prevent them from uninstalling - How to leverage AI & Machine Learning technologies
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CleverTap is an AI-powered SaaS platform that leverages omnichannel and mobile marketing technologies to help brands retain customers using real-time behavioral data and predictive modeling. Consumer brands around the world representing over 8,000 apps – including Vodafone, Star, Sony, Discovery, Fandango LATAM, Carousell, and Gojek – trust CleverTap to help them deliver personalized user experiences, drive engagement, and grow customer lifetime value.