Mobile Marketing Workshop Series: Ecommerce, FoodTech, Mobility Apps

Presented by

Jay Dalvi, Product Leader, CleverTap

About this talk

Did you know that according to CleverTap Industry Benchmarks for E-commerce Apps, 86% of users churn within just 4 weeks? How can E-commerce and FoodTech app teams crack the code to higher Customer Engagement, order values, and purchase frequency? Amidst such low retention rates, high customer acquisition costs and heightened competition, how do Ecommerce brands win? In this hands-on workshop, you’ll learn practical tips to help you win in this highly competitive space. Discover industry best practices for driving engagement and growth at every stage — from wowing users at the very first launch to nurturing repeat purchases and even building effective win-back campaigns. You’ll get practical tips on how to: - Use live segmentation and custom journeys to drive conversions, reduce abandoned carts, and fuel product discovery - Personalize campaigns in meaningful ways that improve the customer experience and build long-term loyalty - Increase wallet share by cross-selling categories and products customers are likely to buy

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CleverTap is an AI-powered SaaS platform that leverages omnichannel and mobile marketing technologies to help brands retain customers using real-time behavioral data and predictive modeling. Consumer brands around the world representing over 8,000 apps – including Vodafone, Star, Sony, Discovery, Fandango LATAM, Carousell, and Gojek – trust CleverTap to help them deliver personalized user experiences, drive engagement, and grow customer lifetime value.