Mobile Marketing Workshop Series: Fintech Apps

Presented by

Jay Dalvi, Product Expert, CleverTap

About this talk

How can Fintech app teams crack the code to higher user engagement, transaction rates, and customer loyalty? In this hands-on workshop, you’ll learn practical tips to help you win in this highly competitive space. Discover industry best practices for driving engagement and growth at every stage — from wowing users at the very first launch to nurturing repeat transactions and even building effective win-back campaigns. You’ll get practical tips on how to: - Use live segmentation and custom journeys to drive transactions and fuel product discovery - Personalize campaigns in meaningful ways that improve the customer experience and build long-term loyalty - Drive revenue by cross-selling categories and products customers are likely to use

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CleverTap is an AI-powered SaaS platform that leverages omnichannel and mobile marketing technologies to help brands retain customers using real-time behavioral data and predictive modeling. Consumer brands around the world representing over 8,000 apps – including Vodafone, Star, Sony, Discovery, Fandango LATAM, Carousell, and Gojek – trust CleverTap to help them deliver personalized user experiences, drive engagement, and grow customer lifetime value.