Hi [[ session.user.profile.firstName ]]

Sources of Competitive Advantage – New Perspectives of B2B Selling

It is widely recognised that the nature of business to business selling is changing rapidly and significantly. Rising customer expectations and changing buyer behaviours, increased globalisation and commoditization pressures are combining to create a profession in flux, with organizations struggling to drive sales effectiveness and create long-term business value.

During this webinar we will explore the future of business to business selling in this unpredictable environment; presenting new research in business to business sales practices and the evolving foundational behaviours that will be required to drive value and deliver competitive advantage.
Recorded Aug 23 2018 29 mins
Your place is confirmed,
we'll send you email reminders
Presented by
Alison Hodivala
Presentation preview: Sources of Competitive Advantage – New Perspectives of B2B Selling

Network with like-minded attendees

  • [[ session.user.profile.displayName ]]
    Add a photo
    • [[ session.user.profile.displayName ]]
    • [[ session.user.profile.jobTitle ]]
    • [[ session.user.profile.companyName ]]
    • [[ userProfileTemplateHelper.getLocation(session.user.profile) ]]
  • [[ card.displayName ]]
    • [[ card.displayName ]]
    • [[ card.jobTitle ]]
    • [[ card.companyName ]]
    • [[ userProfileTemplateHelper.getLocation(card) ]]
  • Channel
  • Channel profile
  • How to move from thinking about CRM as a system to a systematic way of thinking Nov 21 2018 10:00 am UTC 60 mins
    Alan Mercer; Michael Warren
    CRM and the Client – Matter Life Cycle: How to move from thinking about CRM as a system to a systematic way of thinking about CRM

    The history of Legal CRM is an interesting one, and there has been spectacular evolution in the technology available to enhance your Client Relationship Management. Ingenious tools designed to be proactive; working tirelessly behind the scenes to intuitively serve the right information to the right people at the right time. Removing the tedious leg-work in data input & maintenance and making clever connections will make your partners truly excited about the benefits a well-designed CRM can bring.

    Join us for our next webinar and discover the “Golden Rules” that guarantee your investment is realising the ROI it deserves. We will get straight to the heart of the five key issues that we know from experience, need to be addressed for true CRM success!
  • CRM: The Biggest Challenges of User Adoption and How to Tackle Them Recorded: Sep 12 2018 48 mins
    Ben Roles; Mike Driver
    The most concerning threat in CRM projects is the continuing lack of end user adoption. That’s the greatest headache faced by organisations and the major reason why CRM fails.

    Mike Driver (Industry CRM Expert & Director of LogiCRM) who brings 20 years of customer relationship experience from a business perspective will share key best practice techniques and offer insights on how to successfully tackle the age-old adoption problems.

    Ben Roles (Head of Technical Solutions at Introhive & experienced CRM implementation expert) will suggest pragmatic tips, effective tactics and give real-life examples of industry tried and tested best practices that have helped fill the user adoption void.

    Join us for an interactive and practical webinar session where the audience are also invited to come armed with their questions and pain points for the presenters to consider and advise upon.
  • Sources of Competitive Advantage – New Perspectives of B2B Selling Recorded: Aug 23 2018 29 mins
    Alison Hodivala
    It is widely recognised that the nature of business to business selling is changing rapidly and significantly. Rising customer expectations and changing buyer behaviours, increased globalisation and commoditization pressures are combining to create a profession in flux, with organizations struggling to drive sales effectiveness and create long-term business value.

    During this webinar we will explore the future of business to business selling in this unpredictable environment; presenting new research in business to business sales practices and the evolving foundational behaviours that will be required to drive value and deliver competitive advantage.
Regular Thought Leadership Webinars for BD/Sales/Marketing Teams
Introhive runs regular events focusing on thought leadership topics with the central theme of unlocking and understanding business relationship capital to drive business development

Embed in website or blog

Successfully added emails: 0
Remove all
  • Title: Sources of Competitive Advantage – New Perspectives of B2B Selling
  • Live at: Aug 23 2018 9:00 am
  • Presented by: Alison Hodivala
  • From:
Your email has been sent.
or close