How to Win Clients Through Verbal Storytelling

Presented by

Andrew Thorp with Tamsin Caine

About this talk

Andrew Thorp, speaker and coach in the field of verbal business storytelling, introduces us to ‘story-selling’ and how it can improve our communication and influencing skills with prospects and clients. Andrew will be joined by Tamsin Caine, Chartered Financial Planner, Smart Financial and Smart Divorce. During this webinar you will learn: -What storytelling is in a business context and how to apply it to your advantage -How to distil your message into one word and a 12-second pitch -How to paint pictures and use your voice effectively -Why story-listening and conversational collaboration is as important as framing your own story.

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We are the professional body for the financial planning profession in the UK. Our remit is to lead the financial planning community towards higher levels of professionalism exhibited through technical knowledge, client service and ethical practice. We are part of the Chartered Insurance Institute group and aligned with its Royal Charter that requires we secure and justify the confidence of the public.