Neil Mammele is the Director of Digital Strategy, PlanSource
More Than “Likes”: Using Social to Improve Benefits Enrollment, Employee Engagement & Recruiting
As technology advances, more companies are seeing social media as a powerful tool in today’s HR industry. It is necessary to stay ahead in a competitive job market and even more so in keeping current employees satisfied. Therefore, it is increasingly important that HR managers familiarize themselves with the social media options available to them, understand how to choose the most appropriate platforms for their company, and keep abreast of the future trends.
In this session we will explore ways in which HR managers can ensure that they are using any given social media platform successfully to improve:
1) Current employee engagement,
2) Improve benefits enrollment
3) Continue to recruit top talent.
Presenter Info: Neil Mammele is the Director of Digital Strategy. His background includes creating and optimizing marketing initiatives that drive awareness and help teams increase employee engagement. His day-to-day includes managing all of PlanSource’s digital strategy and advising customers on best practices regarding social media, digital marketing, email and more. He is also a thought leader in the benefits and HR industry and is passionate about employee engagement, helping employers improve recruitment and creating happier employees.