Unify Sales, Service & Marketing

Presented by

Peter Wallis, VP of Technology at LendInvest

About this talk

There’s a bit of a gap between the expectation of what a CRM can do for your business, and the reality. Implementation is tough, and so is bridging the silos to get everyone on the same page. Join Peter Wallis, VP of Technology at LendInvest and Samantha Williams, Product Marketing Analyst at Salesforce to learn how to bring together the power of Sales, Service, Commerce, Marketing, and IT.

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Salesforce is the global leader in customer relationship management (CRM), bringing companies closer to their customers in the digital age. Founded in 1999, Salesforce enables companies of every size and industry to take advantage of powerful technologies—cloud, mobile, social, internet of things, and artificial intelligence—to connect to their customers in a whole new way. The Salesforce Customer Success Platform includes industry-leading services spanning sales, service, marketing, commerce, communities, collaboration and industries, all on a single trusted cloud platform. Salesforce will power more than 2 trillion B2B and B2C transactions this year for more than 150,000 companies and millions of Trailblazers--the individuals and their organizations who are using Salesforce to drive innovation, grow their careers and transform their businesses. Salesforce is committed to a set of core values--trust, growth, innovation, and equality of every human being. The company is ranked #1 on Fortune’s World's Best Workplaces list, and Forbes has ranked the company one of the world's most innovative companies for eight years in a row. For information, please visit www.salesforce.com.