Innovation Day Ireland: Building a Data Driven Culture

Presented by

Nimrod Herman, Sam Coghlan Murray and Brendan Curran, Head of Risk from Wayflyer

About this talk

Let’s face it: data is a mess. And when it’s all over the place, how do you make good use of it to delight your customers? Join Nimrod Herman, Product and Solutions Marketing Analyst at Salesforce, Sam Coghlan Murray, Account Executive at Salesforce and Brendan Curran, Head of Risk from Wayflyer to learn how to build a culture of data at your business.

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Salesforce is the global leader in customer relationship management (CRM), bringing companies closer to their customers in the digital age. Founded in 1999, Salesforce enables companies of every size and industry to take advantage of powerful technologies—cloud, mobile, social, internet of things, and artificial intelligence—to connect to their customers in a whole new way. The Salesforce Customer Success Platform includes industry-leading services spanning sales, service, marketing, commerce, communities, collaboration and industries, all on a single trusted cloud platform. Salesforce will power more than 2 trillion B2B and B2C transactions this year for more than 150,000 companies and millions of Trailblazers--the individuals and their organizations who are using Salesforce to drive innovation, grow their careers and transform their businesses. Salesforce is committed to a set of core values--trust, growth, innovation, and equality of every human being. The company is ranked #1 on Fortune’s World's Best Workplaces list, and Forbes has ranked the company one of the world's most innovative companies for eight years in a row. For information, please visit www.salesforce.com.