IDC - Outlook for App Delivery and Digital Innovation in Europe

Presented by

George Mironescu - IDC

About this talk

The past 12 months proved how essential app delivery is to enable organisations to compete in the market. Organisations with poor app dev and delivery capabilities have been scrambling to sustain themselves in the market, while organisations with robust digital innovation position have been taking advantage of the weakness of their competitors. Many organisations in Europe had to adjust their budgetary plans, their organisational design and their culture to be able to operate in the marketplace. The Covid-19 pandemic forced long-lasting change, leading to adjustments in how apps are ideated around, built and delivered, how app infrastructure is accessed and consumed, how teams are organised to operate, innovate and create digital value. Join this session to learn how tactics and strategic priorities are shifting among European organisations and what major implications these changes produce for the near to medium term.
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