Text Alerts and Notifications in the Real World

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Presented by

Arvind Rangarajan, Product Marketing at Twilio & Reema Samin Naqvi, Solutions Engineering at Twilio

About this talk

Alerts and notifications can impact customer experience throughout the customer lifecycle: you could alert customers to a time-sensitive sale, keep them apprised of their order status, or send them a survey to inquire about their experience. And while sending a text message on Twilio is quite simple - requiring just four lines of code! - ensuring that you build your alerts and notifications strategy to not only meet customer expectations, but create a differentiated customer experience is more complex. In this webinar, we’ll walk you through three increasingly sophisticated approaches to alerts and notifications on Twilio’s platform - and real-world examples of when we’d recommend each approach. We’ll also provide a live demonstration of how to build out these notifications on Twilio. * Simple Notifications * Intelligent Notifications * AI Notifications

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