Reid Bryant, VP Data Science, Blue Acorn iCi
Successful brands understand the important role humans play in the evolving technological landscape. It’s critical we understand and continue to learn key strategies, tactics, and recommendations on how to optimize the customer journey with human capital and technology.
Join us for a 30-minute discussion on:
•The importance of lateral thinking in digital analytics
•The 3 components of building an impactful digital analytics programs
•How creative thinking can make the difference between an acceptable customer experience and an optimal customer experience