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Designing a Data Supply Chain for Data-As-A-Service

Having a clearly defined data strategy is a necessity in creating exceptional moments with customers and ensuring long-term brand loyalty. Yet most organizations aren’t sure which strategies and methodologies need to be implemented to ensure accurate and seamless alignment of data within the overall business strategy.

Join this webinar to learn:

• Why a data supply chain is critical in creating a high performing data and analytics program
• How to build a data supply chain
• 4 ways data-as-a-service becomes a necessity for organizations
• How to standardize how data is requested and received
Recorded Jun 4 2019 26 mins
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Presented by
Ted Sfikas, Director of Solutions Consultants, North America and LATAM, Tealium
Presentation preview: Designing a Data Supply Chain for Data-As-A-Service

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    David Raab, Founder of the Customer Data Platform Institute and Meredith Albertson, VP Marketing, Tealium
    Today’s consumers have a plethora of touchpoints, channels, and devices available to them, creating more data than ever before. Enterprises have been acquiring a significant amount of technology in a very short time period to keep pace and while many of these solutions have proven worthy in their own right, they also add fuel to an underlying problem: customer data fragmentation.

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  • Designing a Data Supply Chain for Data-As-A-Service Recorded: Jun 4 2019 26 mins
    Ted Sfikas, Director of Solutions Consultants, North America and LATAM, Tealium
    Having a clearly defined data strategy is a necessity in creating exceptional moments with customers and ensuring long-term brand loyalty. Yet most organizations aren’t sure which strategies and methodologies need to be implemented to ensure accurate and seamless alignment of data within the overall business strategy.

    Join this webinar to learn:

    • Why a data supply chain is critical in creating a high performing data and analytics program
    • How to build a data supply chain
    • 4 ways data-as-a-service becomes a necessity for organizations
    • How to standardize how data is requested and received
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Tealium EMEA
Tealium EMEA

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  • Title: Designing a Data Supply Chain for Data-As-A-Service
  • Live at: Jun 4 2019 8:00 am
  • Presented by: Ted Sfikas, Director of Solutions Consultants, North America and LATAM, Tealium
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