Have You Crossed the GDPR Finish Line?

Presented by

Julian Llorente, Director of Product at Tealium and Dirk Hellmann, Associated Partner Data Privacy at Future Marketing GmbH

About this talk

Going from Basics to Best Practices with Data Privacy! The General Data Protection Regulation (GDPR) has been the subject of many news headlines since going into enforcement in May 2018 for compliance. Even after almost two years companies are still struggling to meet GDPR requirements. More companies are either failing to meet regulatory requirements or having trouble keeping up. So how do you know when your company has crossed the proverbial "finish line" when it comes to getting your data and teams aligned for GDPR compliance? In this webinar, we will start from the basics of GDPR, explained in a way for all of us to understand the topic and move into key best practices that can help get your data and teams organized better meet these requirements. Join Julian Llorente, Director of Product at Tealium and Dirk Hellmann, Associated Partner Data Privacy Practice at Future Marketing GmbH to take a fresh look at GDPR, its components and more importantly what it all means for you and your company. Join the webinar to learn what GDPR is and how it applies to your organisation, as well as: - Online Marketing before and after GDPR - The importance of GDPR - How you can meet GDPR requirements - The role of a data supply chain and Consent Management in GDPR - And so much more!

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Tealium powers the new era of real-time customer engagement and marketing, enabling global businesses to unlock their customer data and create more meaningful, relevant customer experiences. The company’s industry-leading customer data platform, comprised of an enterprise tag management solution, omnichannel customer segmentation and action engine, and suite of rich data services, creates a vendor-neutral data foundation that spans web, mobile, offline and IoT.