Name: Strategic Value Creation with Integrated Digital Marketing
Start: 2020-05-13T15:00:00Z
End: 2020-05-13T15:56:34.000Z
Location: BrightTALK
Rating: 0

The strength of outbound marketing lies in its ability to launch specific audience-focused programs at large scale with low effort thanks to automation tools. Find out how these tools and strategies will help take your company’s cosell marketing to an entirely new level.

Workshop: How to do Outbound Marketing for B2B Leads

87% of C-Suite executives believe in the power of event marketing.  Building a sales pipeline while focusing on customer retention and branding is a set of skills that any marketer should have.

Workshop: How to do Event Marketing for B2B Leads

Community marketing is a  channel that is truly differentiated and creates real value. Bringing your audience together online is tough, but not after this session.

Workshop: How to do Community Marketing for B2B Leads

With over 750 million members, LinkedIn is a proven tool to help promote products to a professional audience many who are decision-makers. Learn to harness its power.

Workshop: How to do LinkedIn Marketing for B2B Leads

An industry-focused cosell marketing strategy helps ensure customers stay engaged throughout the entire sales process and promotes a stronger renewal and retention percentage.

Panel: Industry Focused Cosell Marketing

Knowing the fundamentals of cosell marketing will help you not only find the right partner, but navigate the relationship once it has been established.

Fireside Chat: Leading Cosell GTM Strategy for your Solution

Register for this session to see the #CosellVelocity Keynote and our first general session "Leading Cosell Marketing Strategy with Right Fundamentals" led by Chaitra Vedullapalli. 

Keynote: Cosell Marketing Trends
Cosell marketing has seen unprecedented growth so far in 2022 and there’s nothing slowing it down. From IoT, green data centers, and geographic emphasis learn what’s next.

General Session: Leading Cosell Marketing Strategy with the Right Fundamentals
Knowing the fundamentals of cosell marketing will help you not only find the right partner, but navigate the relationship once it has been established.

Keynote & Leading Cosell Marketing Strategy with Right Fundamentals

Data is everywhere in healthcare — from medical records, clinical trials, and genomics, to claims and billing data. But it's not just patient data. It's also your organization's operational data — business critical information about how your company operates on a daily basis.

With the rise of cyberattacks, ransomware and data privacy laws, it is clear that modern data protection is more important than ever. The healthcare industry is facing a crisis.

With more than 3,000+ business and IT leaders surveyed on their IT and data protection strategies, it's clear that organizations need to be more proactive about protecting their information. Veeam® and Microsoft have strategically partnered to support healthcare companies to make sure your data is always available and protected and actively working for your business.

Through Veeam | Microsoft Healthcare Digital Summit, you will explore how to maximize your investments:

- Strategy Development: Hear from leading industry thought leaders about their vision for Modern Data Protection for healthcare.
- Deployment Use Cases: Understand modern data protection use cases to deploy solutions to reduce outages, data losses and cyber attacks.
- Access: Access to strategies for planning deploy investments, partner suggestions, and resources to deploy pilots leveraging Veeam & Microsoft solutions
- Executive Buyin: Come with your questions and interact with our experts, analysts, solution architects and partners and access free valuable content such as recorded sessions, research and insights to secure executive buyin.

VEEAM | Microsoft Healthcare Digital Summit

Chemicals manufacturers typically produce a flood of production data, but just a trickle of insight. Sight Machine and Microsoft can help you get the most out of your production data to improve profitability, productivity and sustainability. 

By making OT and plant data continuously useful for all stakeholders, leading chemicals companies - including oil & gas, food and beverage and pharmaceutical manufacturers - are turning actionable insights into enhanced production. And it begins with a common Data Foundation for operations and analysis. 

Join us for critical market insights and real success stories, highlighting: 
1) How a single, dynamically updating view of production empowers you to address key production challenges 
2) Data-powered capabilities for creating more agile and resilient factories - Improving asset reliability, process management, sustainability and more 
3) Best practices to rapidly capture value and scale business impact enterprise-wide

Transforming Chemicals Production with Plant Data

Global manufacturing leaders are focusing on unlocking new levels of productivity, building more agile factories, and working toward a future of truly connected and efficient global production value chains. Our experience shows that success begins with data.

Sight Machine and Microsoft are helping manufacturers improve profitability, productivity, and sustainability with production data both within an enterprise and across global value chains. Our single foundation for operations and analysis transforms and analyzes machine and production data, making all plant data continuously useful for improving performance and optimizing upstream and downstream processes throughout production value chains.  

Join this interactive session to gain critical market insights, hear real customer stories, and ask your questions about how leading manufacturers are effectively using operational data to:
       -  Define and scale optimal productivity solutions across the enterprise 
       -  Empower all stakeholders - from the top floor to the shop floor - to turn insights into action 
       -  Optimize existing investments and accelerate time to impact across the value chain

Join us March 18, 2021 at 8:00AM PST.

Unlocking Plant Data to Improve Productivity

From meetings to scheduling, when planning an event there are so many things to check off your list before the event even begins. This session will share best practices for corporate marketers and event planners helping them digitally transform their event strategy while leveraging virtual event automation best practices to remove the hassle from hosting events. The Meylah team will guide you in delighting your executives and sales teams with top notch event execution.

How To Drive Virtual Event Automation

Achieving your virtual event's goals can be defined as success. And, it is crucial to evaluate your event’s success from the perspective of profitability and goal retention to see how it can impact your bottom line in a positive way. Event success varies per stakeholder, and flows through various phases of sponsor management to event marketing and speaker management. One of the key areas to focus upon is Return on Investment (ROI), which will help you measure your event's success. Attend the webinar on "ROI planning and Realization for Virtual Events" and learn everything you need to know about measuring the success of your virtual event.

ROI Planning and Realization for Virtual Events

Virtual events have become more commonplace in the modern era. With hundreds of people in different places at different times, these events allow businesses to reach a global audience. Planning, promoting, and hosting a virtual event requires the same attention to detail as a real-life event requires; or may be more. A concrete digital marketing plan ensure your online event won’t get lost in the digital shuffle. Attend this webinar to learn how to promote virtual events.

Design Thinking for Marketing of Virtual Events

With the digital transformation of events, comes the evolution of event producers. Not only do we have to produce events, but we now also have to adopt new & different technologies, strategize virtually, think about building social capital, manage data. And we have to do it all remotely. So do we manage to transform from event producers to event technologists or strategists? How do we deal with this #RiseOfTheModerators saga?

In this webinar, Chaitra Vedullapalli and Vinay Kumar of Meylah will discuss the different ways to become an event technology strategist, the challenges faced, and the solutions to successful virtual events.

How To Become An Event Technology Strategist

In this webinar, Chaitra Vedullapalli and Vinay Kumar of Meylah will discuss the various technological tools available at event organizers disposal and discuss the pros and cons of each of these tools to help you select the right technology for your next virtual event. 

They will also demo the various features of Microsoft Teams and Speaker Engage.

Virtual Events & Summit : How to Select The Right Technologies

Even though online events make perfect sense in this fast-paced, 24/7 world, the steps you need to follow to organize and produce such an event can be challenging. You can conduct any type of events online, starting from virtual meetings/conferences to product launches, webinars, virtual career fairs, and virtual town halls. Therefore, it is vital to learn and use the best practices for organizing those events. Fortunately, creating engaging, value-generating online events is not as difficult as you think, as there are many useful tools available to help you.

Two such tools/software that will help you organize webinars and virtual events seamlessly — Teams Live and Speaker Engage.

How to Rock Your Online Events & Webinars with Teams Live and Speaker Engage

Learn how cloud solution building happens in partnership with hyperscalers.

Women in Cloud Accelerator in Action

Every stage of the buying journey to Put prospects on the Path to Purchase! A better approach to Digital Marketing is enabling strategic help through value creation through digital marketing. In this webinar, we will discuss how to design and develop through channel digital marketing strategy to amplify your growth and scale.  

Join this webinar to learn from our case studies and solutions to enable strategic value creation with integrated digital marketing solutions.

Strategic Value Creation with Integrated Digital Marketing

Marketing

Cloud computing has exploded over the past few years, delivering a previously unimagined level of workplace mobility and flexibility. The cloud computing community on BrightTALK is made up of thousands of engaged professionals learning from the latest cloud computing research and resources. Join the community to expand your cloud computing knowledge and have your questions answered in live sessions with industry experts and vendor representatives.

Cloud Computing

As an IT professional, many of the problems you face are multifaceted, complex and don’t lend themselves to simple solutions. The information technology community features useful and free information technology resources. Join to browse thousands of videos and webinars on ITIL best practices, IT security strategy and more presented by leading CTOs, CIOs and other technology experts.

Information Technology

Get powerful insights on how to best serve today's customers. If you want to create a successful customer experience today, you will have to appeal to the need for “alone together” time. Millennials, Gen X, Boomers or Silent Generation all look for shared but individual experiences.

Customer Experience

The sales community on BrightTALK brings together thousands of engaged sales professionals. Learn about careers in IT sales and marketing, sales techniques and selling strategies. Join the discussion by participating in on-demand and live sales webinars and summits with leaders in the sales industry.

Sales

Get powerful operations insights for your business. Connect with experts and colleagues to get the most up-to-date knowledge on which systems and processes are driving operational efficiency, maximizing value and customer success.

Operations

In the business management community, commercial experts will be sharing webinars and videos on an array of subjects. From sales and marketing, to finance, productivity and growth, this content will help you stay up-to-date with the current economic environment and provide timely management insight to drive business growth.

Strategic Value Creation with Integrated Digital Marketing

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