The Small Business Cybersecurity Boom: How MSPs Can Take Advantage

Cyberthreats have been increasing year on year, presenting a new security challenge for businesses at every size. Not only has the volume grown, but the methods of attack have shifted too: the Avast Q2 2023 Threat Report found that social engineering and web-related threats now account for over 75% of the threats they detected on desktop. Smaller businesses are particularly vulnerable as they’re less likely to have the resources and dedicated security teams to tackle this head on. They’re going to lean even more on the Managed Services Providers (MSPs) – who can take this opportunity and run with it, if they know how. The challenge will be to meet these varying security needs simultaneously, across multiple tools. While growing demand is great for business, the added complexity must be taken seriously. Just as the SMBs will need support from their MSPs, so MSPs must be smart about where they get their own support. By working closely with their partners and finding new opportunities to improve flexibility and agility, MSPs can turn this cybersecurity landscape into a wealth of opportunity. Tune into this webinar from Gen Digital to hear industry experts break down the evolving landscape for SMB security and how MSPs can benefit.