Hi [[ session.user.profile.firstName ]]

BrightTALK Local: Boise

See what top marketers from Blueprint Digital, Cradlepoint and Yellowfin are focused on to drive demand through content marketing and technology. The presentation covered:
- Telling stories that connect with your audience
- Using marketing technology & data to understand your audience
- Creating content that delivers value
- What makes Boise a great place to be a marketer
Recorded Oct 26 2018 1 min
Your place is confirmed,
we'll send you email reminders
Presented by
Peter Baxter, Yellowfin; Laura Crawford, Blueprint Digital; Alex Eells, Cradlepoint
Presentation preview: BrightTALK Local: Boise

Network with like-minded attendees

  • [[ session.user.profile.displayName ]]
    Add a photo
    • [[ session.user.profile.displayName ]]
    • [[ session.user.profile.jobTitle ]]
    • [[ session.user.profile.companyName ]]
    • [[ userProfileTemplateHelper.getLocation(session.user.profile) ]]
  • [[ card.displayName ]]
    • [[ card.displayName ]]
    • [[ card.jobTitle ]]
    • [[ card.companyName ]]
    • [[ userProfileTemplateHelper.getLocation(card) ]]
  • Channel
  • Channel profile
  • BrightTALK's AWS re:Invent Breakfast Recorded: Nov 28 2018 1 min
    Simon Jones, VP of Marketing, PubNub
    See what Simon Jones of PubNub is focused on to drive demand through content marketing and technology. The presentation covered:
    - Blending digital with in-person events to drive demand
    - KPIs you should monitor every day
    - Standing out from the crowd by offering value
  • BrightTALK Local: Washington DC Recorded: Oct 31 2018 1 min
    Stephanie Broyles, Director Americas Marketing, Palo Alto Networks; Celso Puente, VP of Marketing, Unisys
    See what top marketers from Palo Alto Networks and Unisys are focused on to drive demand through content marketing and technology. The presentation covered:
    - Blending digital with in-person events to drive demand
    - Practical use cases for machine learning and artificial intelligence
    - Content strategy & top performing formats
    - Achieving focus through analytics and KPIs
    - What makes Washington, DC such a special place to be a marketer
  • BrightTALK Local: Boise Recorded: Oct 26 2018 1 min
    Peter Baxter, Yellowfin; Laura Crawford, Blueprint Digital; Alex Eells, Cradlepoint
    See what top marketers from Blueprint Digital, Cradlepoint and Yellowfin are focused on to drive demand through content marketing and technology. The presentation covered:
    - Telling stories that connect with your audience
    - Using marketing technology & data to understand your audience
    - Creating content that delivers value
    - What makes Boise a great place to be a marketer
  • BrightTALK Local: NYC Recorded: Oct 16 2018 1 min
    Kim Hahn, Director Demand Generation, CA Technologies; Adam Koster, VP, Marketing Automation, BNY Mellon Investment Services
    See what top marketers from CA Technologies and BNY Mellon are focused on to drive demand through content marketing and technology. The presentation covered:
    - Making personal connections online
    - Tapping into online communities to drive demand
    - Using performance data to drive content and campaign strategy
    - What makes NYC such a special place to be a marketer
Ideas and insights from top content and demand marketers
BrightTALK Local is an event series that inspires marketing leaders around the world by sharing knowledge and building networks in major metropolitan areas. Presentations feature local marketing visionaries and cover content marketing, demand generation, new marketing technologies and strategic guidance.

Embed in website or blog

Successfully added emails: 0
Remove all
  • Title: BrightTALK Local: Boise
  • Live at: Oct 26 2018 1:00 am
  • Presented by: Peter Baxter, Yellowfin; Laura Crawford, Blueprint Digital; Alex Eells, Cradlepoint
  • From:
Your email has been sent.
or close