Because of travel restrictions, we've pivoted our in-person event program, BrightTALK Local, to a digital experience. We're presenting a webcam panel with two fantastic Australia-based marketing leaders to discuss how they are creating always-on campaigns with webinars and video.
This session will focus on how local B2B tech marketers are building always-on campaigns that scale reach and conversions with webinars and videos.
Learn how to drive demand with webinars with an emphasis on:
- Grow account and lead acquisition and engagement while earning time back
- Elevate webinars and videos with inspiring storytelling and intent insights
- Make authentic connections with audiences and create immersive content experiences
- Pivoting your in-person event strategy online