BrightTALK Local Tri-State: Driving Demand with Virtual Events and Webinars

Presented by

Jeff Kunken (BrightTALK), Kimbre Lancaster (Gremlin), Katie Stuart (BigID)

About this talk

The world’s events are going virtual and whether you’re running a series of webinars or full online conferences, it’s more important than ever to step up your game. Join a panel of experts for strategic and tactical tips to stand out and drive results. In this interactive webcam panel, we’ll cover: - Creating content that inspires, stands out and generates business - Finding the ideal mix of presenters to win the trust of prospects and customers - Promoting through the right channels so you’re presenting to the right audience - Following up with registrants and attendees effectively - Measuring results to show business value and refine your program as you go
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BrightTALK Local is an event series that inspires marketing leaders around the world by sharing knowledge and building networks in major metropolitan areas. Presentations feature local marketing visionaries and cover content marketing, demand generation, new marketing technologies and strategic guidance.