BrightTALK Local New York: Competitive Advantage Using AI

Presented by

Niharika Shah, CEO (Clout) and Jill Kunkes, Strategic Accounts (BrightTALK)

About this talk

As financial tech marketers, you strive to find a competitive advantage. What is the secret that will increase engagement with your content and create more qualified leads? Artificial intelligence has emerged as a technology that your colleagues are utilizing to create better personalization and streamline data. But, are you using it effectively? Join us for this interactive event where experts in New York will share: - How AI has changed the way they approach marketing - What competitive advantages AI provides - Marketing using AI in Fintech - Tools that create marketing success

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BrightTALK Local is an event series that inspires marketing leaders around the world by sharing knowledge and building networks in major metropolitan areas. Presentations feature local marketing visionaries and cover content marketing, demand generation, new marketing technologies and strategic guidance.