Drive Awareness and Build Your Pipeline with Social Media

Presented by

Akilah Murrell

About this talk

There's no doubt we've seen a shift in the way we do business due to the pandemic. Buyers are firmly in control of their purchasing journey. To attract prospects, sellers need to adapt with online profiles and content that drives awareness, facilitate discovery and guide validation. Social selling is key to an integrated marketing strategy today. But how do you get started? Please join us for an exciting 40-minute online workshop with expert Akilah Murrell. Learn how to: • Start using social selling to draw prospects and drive demand. • Combine elements such as relevancy, engagement and target mapping. • Generate inbound demand that drives exciting new opportunities. • Locate and leverage engaging new campaign content on our Partner Marketing Hub. About Akilah Murrell: Akilah is the Sr. Channel Marketing Manager @ Channel Maven, a division of 360insights. She helps leading tech companies realize their unique positioning in the marketplace. With 20 plus years in the IT industry, she has provided software solution marketers with the tools and insight required to develop targeted, relevant, and timely campaigns; including the creation of successful Channel strategies for Vendors and Partners. Akilah currently serves on the board of directors for the Alliance of Channel Women and was recently recognized and included in the inaugural Channel Futures DE&I 101 list.
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