Achieve Global Marketing Excellence with a Digital Factory

Presented by

Lynne Capozzi, CMO @ Acquia, Geneviève Gourichon, Digital Project Manager @ Solvay, Sebastien Debon, Director @ Mirum

About this talk

In this digital-first world, organisations must be customer-first. No matter the brand or enterprise, the new rules require you to engage individuals and deliver personalised experiences at every point in the customer journey. The complexity is only growing as CMOs, customer experience (CX) pros and tech leaders grapple with digital sprawl – wrestling with greater marketing demands, higher customer expectations, and rising complexity across martech, data and touchpoints. Join this webinar to learn more about achieving global marketing excellence with a digital factory.

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Acquia is the open source digital experience company. We provide the world’s most ambitious brands with technology that allows them to embrace innovation and create customer moments that matter. At Acquia, we believe in the power of community — giving our customers the freedom to build tomorrow on their terms. Acquia is helping some of the world’s leading brands succeed, including Twitter, Mercedes Benz, Warner Music Group, and the BBC. More than 4,000 organizations are using Acquia’s solutions for content, community and commerce.