Explore the Media Performance Analytics solution from Alight Analytics in this live demo. Alight’s comprehensive reporting solution is a powerful way for marketers to measure and optimize their return on ad spend (ROAS).
In this session, you’ll learn how Alight combines services and technology to deliver a complete analytics package for digital media marketers, including:
- Performance dashboards for every channel in your marketing mix, including our latest for display and paid/organic social
- A Cross-Channel Media dashboard that monitors activity and KPIs for all the paid channel in your media mix
- A campaign planning and tracking tool that automatically brings together campaign performance data for holistic analysis, pacing and more