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From Skeptics to Champions: Selling the Value of Security Awareness Training

The value of security awareness training may be obvious to you and other cybersecurity professionals. But in order to launch a new or more comprehensive training program, you’ll need to convince management—and your end users. To make your case for security awareness training, speaking the language of your customer is key.

Expect tough questions: What’s wrong with what we’re doing now? What measurable goals can the security awareness training program achieve? How does the program justify the cost? Users may have concerns the value of simulated phishing tests and whether training will interfere with their work.

Taking the time to win over doubters and skeptics can reduce obstacles—and even turn them into future champions for your security awareness training program. In this webinar, you’ll learn about:

- Best practices for selling the value of security awareness training internally
- Preparing a business case for your training program
- Engaging employees through creative programming, recognition, and incentives

*This session is eligible for CPE credits with ISC(2). To submit for CPE credits, visit https://go.proofpoint.com/webinars-submit-cpe-credit.
Recorded Aug 15 2019 106 mins
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Presented by
Dale Zabriskie, Security Awareness Training Evangelist & Joe Krock, Cyber Training and Awareness Leader
Presentation preview: From Skeptics to Champions: Selling the Value of Security Awareness Training

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  • Security Awareness Training platform from Proofpoint Jan 7 2020 10:00 am UTC 37 mins
    Sean Walker, Enterprise Account Executive
    Effective security awareness training ensures your work colleagues become a strong last line of defense against cyber attacks. Best practice in cyber security training includes how to:

    1) Engage colleagues and keep security top-of-mind, by offering continuously updated, interactive cyber security training modules?
    2) Arm all employees, contractors and visitors against real-world cyber attacks using personalised training based on industry-leading threat intelligence.
    3) Replace one-size-fits-all content and adopt a new approach that allows you to target the right training to the right people at the right time.

    In this 30 minute demo, you'll learn how to: 
    4) Assess your users’ susceptibility to phishing attacks and knowledge of cybersecurity beyond the phish
    5)  Deliver customized training to your end users to drive behavior change and make them a stronger last line of defense
    6) Enable your employees to report suspicious messages with a single mouse click

    About Proofpoint

    Proofpoint, Inc. (NASDAQ:PFPT) is a leading cybersecurity company that protects organizations’ greatest assets and biggest risks: their people. With an integrated suite of cloud-based solutions, Proofpoint helps companies around the world stop targeted threats, safeguard their data, and make their users more resilient against cyber attacks. Leading organizations of all sizes, including more than half of the Fortune 100, rely on Proofpoint to mitigate their most critical security and compliance risks across email, the cloud, social media, and the web. No one protects people, the data they create, and the digital channels they use more effectively than Proofpoint.
  • Live Demo: Proofpoint Security Awareness Training Dec 19 2019 5:00 pm UTC 45 mins
    Sean Walker, Enterprise Account Executive
    Engage your end users and arm them against real-world cyber attacks using personalized training based on our industry-leading threat intelligence. Instead of wasting time with one-size-fits-all content, we help you deliver the right training to the right people at the right time.
    Join us for a demo of Proofpoint Security Awareness Training to see for yourself! 

    You'll learn how to: 
    - Assess your users’ susceptibility to phishing attacks and knowledge of cybersecurity beyond the phish
    - Deliver customized training to your end users to drive behavior change and make them a stronger last line of defense
    - Enable your employees to report suspicious messages with a single mouse click
  • Proofpoint Email Security Awareness Training Dec 19 2019 10:00 am UTC 36 mins
    Sean Walker, Enterprise Account Executive
    Engage your colleagues and arm them against real-world cyber attacks using personalized training based on our industry-leading threat intelligence. Instead of wasting time with one-size-fits-all content, we help you deliver the right cybersecurity training to the right people at the right time.

    Join us for a live demo of Proofpoint Security Awareness Training to see for yourself! 

    You'll learn how to: 
    - Assess your users’ susceptibility to email phishing attacks and their knowledge of cybersecurity beyond the phish
    - Deliver customized online training to your end users to drive behavior change and make them a strong last line of cyber defense
    - Enable your employees to report suspicious messages with a single mouse click
  • Live Demo: Proofpoint Security Awareness Training Recorded: Dec 5 2019 38 mins
    Sean Walker, Enterprise Account Executive
    Engage your end users and arm them against real-world cyber attacks using personalized training based on our industry-leading threat intelligence. Instead of wasting time with one-size-fits-all content, we help you deliver the right training to the right people at the right time.
    Join us for a demo of Proofpoint Security Awareness Training to see for yourself! 

    You'll learn how to: 
    - Assess your users’ susceptibility to phishing attacks and knowledge of cybersecurity beyond the phish
    - Deliver customized training to your end users to drive behavior change and make them a stronger last line of defense
    - Enable your employees to report suspicious messages with a single mouse click
  • Live Demo: Proofpoint Security Awareness Training Recorded: Dec 5 2019 36 mins
    Sean Walker, Enterprise Account Executive
    Engage your colleagues and arm them against real-world cyber attacks using personalized training based on our industry-leading threat intelligence. Instead of wasting time with one-size-fits-all content, we help you deliver the right cybersecurity training to the right people at the right time.

    Join us for a live demo of Proofpoint Security Awareness Training to see for yourself! 

    You'll learn how to: 
    - Assess your users’ susceptibility to email phishing attacks and knowledge of cybersecurity beyond the phish
    - Deliver customized training to your end users to drive behavior change and make them a strong last line of cyber defense
    - Enable your employees to report suspicious messages with a single mouse click
  • Live Demo: Proofpoint Security Awareness Training Recorded: Dec 5 2019 37 mins
    Sean Walker, Enterprise Account Executive
    Engage your end users and arm them against real-world cyber attacks using personalized training based on our industry-leading threat intelligence. Instead of wasting time with one-size-fits-all content, we help you deliver the right training to the right people at the right time.
    Join us for a demo of Proofpoint Security Awareness Training to see for yourself! 

    You'll learn how to: 
    - Assess your users’ susceptibility to phishing attacks and knowledge of cybersecurity beyond the phish
    - Deliver customized training to your end users to drive behavior change and make them a stronger last line of defense
    - Enable your employees to report suspicious messages with a single mouse click
  • Building an Effective Security Awareness Program Recorded: Nov 19 2019 58 mins
    Dale Zabriskie CISSP, CCSK, Security Awareness Training Evangelist
    Implementing and sustaining a successful security awareness program can be a daunting task. Without formal policies and frameworks, many organizations are shooting in the dark when it comes to determining how often to phish and train while managing stakeholder expectations. So what can you do to help your end users better protect themselves?

    Join our webinar as we examine what it means to have and how to build an effective security awareness program. In this session, we'll discuss:

    - Proven best practices for increasing the effectiveness of cybersecurity education
    - How to build a culture of security within your organization
    - Actionable guidance on executing security awareness & training initiatives that deliver measurable results
  • Live Demo: Proofpoint Security Awareness Training Recorded: Nov 14 2019 37 mins
    Sean Walker, Enterprise Account Executive
    Engage your end users and arm them against real-world cyber attacks using personalized training based on our industry-leading threat intelligence. Instead of wasting time with one-size-fits-all content, we help you deliver the right training to the right people at the right time.
    Join us for a demo of Proofpoint Security Awareness Training to see for yourself! 

    You'll learn how to: 
    - Assess your users’ susceptibility to phishing attacks and knowledge of cybersecurity beyond the phish
    - Deliver customized training to your end users to drive behavior change and make them a stronger last line of defense
    - Enable your employees to report suspicious messages with a single mouse click
  • Live Demo: Proofpoint Security Awareness Training Recorded: Nov 14 2019 36 mins
    Sean Walker, Enterprise Account Executive
    Engage your end users and arm them against real-world cyber attacks using personalized training based on our industry-leading threat intelligence. Instead of wasting time with one-size-fits-all content, we help you deliver the right training to the right people at the right time.
    Join us for a live demo of Proofpoint Security Awareness Training to see for yourself! 

    You'll learn how to: 
    - Assess your users’ susceptibility to phishing attacks and knowledge of cybersecurity beyond the phish
    - Deliver customized training to your end users to drive behavior change and make them a stronger last line of defense
    - Enable your employees to report suspicious messages with a single mouse click
  • Live Demo: Proofpoint Security Awareness Training Recorded: Oct 31 2019 38 mins
    Sean Walker, Enterprise Account Executive
    Engage your end users and arm them against real-world cyber attacks using personalized training based on our industry-leading threat intelligence. Instead of wasting time with one-size-fits-all content, we help you deliver the right training to the right people at the right time.
    Join us for a demo of Proofpoint Security Awareness Training to see for yourself! 

    You'll learn how to: 
    - Assess your users’ susceptibility to phishing attacks and knowledge of cybersecurity beyond the phish
    - Deliver customized training to your end users to drive behavior change and make them a stronger last line of defense
    - Enable your employees to report suspicious messages with a single mouse click
  • Live Demo: Proofpoint Security Awareness Training Recorded: Oct 31 2019 32 mins
    Sean Walker, Enterprise Account Executive
    Engage your colleagues and arm them against real-world cyber attacks using personalized training based on our industry-leading threat intelligence. Instead of wasting time with one-size-fits-all content, we help you deliver the right training to the right people at the right time.
    Join us for a demo of Proofpoint Security Awareness Training to see for yourself! 

    You'll learn how to: 
    - Assess your users’ susceptibility to email phishing attacks and their knowledge of cybersecurity beyond the phish
    - Deliver customized cybersecurity training to your end users to drive behavior change and make them a strong last line of cyber defense
    - Enable your employees to report suspicious messages with a single mouse click
  • Live Demo: Proofpoint Security Awareness Training Recorded: Oct 17 2019 33 mins
    Sean Walker, Enterprise Account Executive
    Engage your end users and arm them against real-world cyber attacks using personalized training based on our industry-leading threat intelligence. Instead of wasting time with one-size-fits-all content, we help you deliver the right training to the right people at the right time.
    Join us for a demo of Proofpoint Security Awareness Training to see for yourself! 

    You'll learn how to: 
    - Assess your users’ susceptibility to phishing attacks and knowledge of cybersecurity beyond the phish
    - Deliver customized training to your end users to drive behavior change and make them a stronger last line of defense
    - Enable your employees to report suspicious messages with a single mouse click
  • Live Demo: Security Awareness Training Recorded: Oct 3 2019 28 mins
    Sean Walker, Enterprise Account Executive
    Engage your end users and arm them against real-world cyber attacks using personalized training based on our industry-leading threat intelligence. Instead of wasting time with one-size-fits-all content, we help you deliver the right training to the right people at the right time.
    Join us for a demo of Proofpoint Security Awareness Training to see for yourself! 

    You'll learn how to: 
    - Assess your users’ susceptibility to phishing attacks and knowledge of cybersecurity beyond the phish
    - Deliver customized training to your end users to drive behavior change and make them a stronger last line of defense
    - Enable your employees to report suspicious messages with a single mouse click
  • Proofpoint Demo: Security Awareness Training Recorded: Sep 19 2019 29 mins
    Sean Walker, Enterprise Account Executive
    Engage your end users and arm them against real-world cyber attacks using personalized training based on our industry-leading threat intelligence. Instead of wasting time with one-size-fits-all content, we help you deliver the right training to the right people at the right time.
    Join us for a demo of Proofpoint Security Awareness Training to see for yourself! 

    You'll learn how to: 
    - Assess your users’ susceptibility to phishing attacks and knowledge of cybersecurity beyond the phish
    - Deliver customized training to your end users to drive behavior change and make them a stronger last line of defense
    - Enable your employees to report suspicious messages with a single mouse click
  • Live Demo: Security Awareness Training Recorded: Sep 5 2019 30 mins
    Sean Walker, Enterprise Account Executive
    Engage your end users and arm them against real-world cyber attacks using personalized training based on our industry-leading threat intelligence. Instead of wasting time with one-size-fits-all content, we help you deliver the right training to the right people at the right time.
    Join us for a demo of Proofpoint Security Awareness Training to see for yourself! 

    You'll learn how to: 
    - Assess your users’ susceptibility to phishing attacks and knowledge of cybersecurity beyond the phish
    - Deliver customized training to your end users to drive behavior change and make them a stronger last line of defense
    - Enable your employees to report suspicious messages with a single mouse click
  • Live Demo: Proofpoint Security Awareness Training Recorded: Aug 20 2019 31 mins
    Sean Walker, Enterprise Account Executive
    Engage your end users and arm them against real-world cyber attacks using personalized training based on our industry-leading threat intelligence. Instead of wasting time with one-size-fits-all content, we help you deliver the right training to the right people at the right time.
    Join us for a live demo of Proofpoint Security Awareness Training to see for yourself! 

    You'll learn how to: 
    - Assess your users’ susceptibility to phishing attacks and knowledge of cybersecurity beyond the phish
    - Deliver customized training to your end users to drive behavior change and make them a stronger last line of defense
    - Enable your employees to report suspicious messages with a single mouse click
  • From Skeptics to Champions: Selling the Value of Security Awareness Training Recorded: Aug 15 2019 106 mins
    Dale Zabriskie, Security Awareness Training Evangelist & Joe Krock, Cyber Training and Awareness Leader
    The value of security awareness training may be obvious to you and other cybersecurity professionals. But in order to launch a new or more comprehensive training program, you’ll need to convince management—and your end users. To make your case for security awareness training, speaking the language of your customer is key.

    Expect tough questions: What’s wrong with what we’re doing now? What measurable goals can the security awareness training program achieve? How does the program justify the cost? Users may have concerns the value of simulated phishing tests and whether training will interfere with their work.

    Taking the time to win over doubters and skeptics can reduce obstacles—and even turn them into future champions for your security awareness training program. In this webinar, you’ll learn about:

    - Best practices for selling the value of security awareness training internally
    - Preparing a business case for your training program
    - Engaging employees through creative programming, recognition, and incentives

    *This session is eligible for CPE credits with ISC(2). To submit for CPE credits, visit https://go.proofpoint.com/webinars-submit-cpe-credit.
  • Live Demo: Proofpoint Security Awareness Training Recorded: Aug 6 2019 33 mins
    Sean Walker, Enterprise Account Executive
    Engage your end users and arm them against real-world cyber attacks using personalized training based on our industry-leading threat intelligence. Instead of wasting time with one-size-fits-all content, we help you deliver the right training to the right people at the right time.
    Join us for a live demo of Proofpoint Security Awareness Training to see for yourself! 

    You'll learn how to: 
    - Assess your users’ susceptibility to phishing attacks and knowledge of cybersecurity beyond the phish
    - Deliver customized training to your end users to drive behavior change and make them a stronger last line of defense
    - Enable your employees to report suspicious messages with a single mouse click
  • Beyond the Phish: A Snapshot of End-User Behavior Recorded: Jul 31 2019 59 mins
    Dale Zabriskie CISSP, CCSK, Security Awareness Training Evangelist
    Phishing is one of InfoSec's longstanding threats. But for cybercriminals, email is just one entry point of many. How can you better prepare you and other end users in your organization for cybersecurity threats beyond email-based social engineering?

    During this session, we will share results from the Proofpoint’s Beyond the Phish® Report, which examines end-user understanding of a broad range of cybersecurity topics and best practices. The report features analysis of data related to nearly 130 million cybersecurity questions and offers insights into employee knowledge levels across 14 categories, 16 industries, and more than 20 commonly used department classifications.

    We’ll share:

    - The importance of assessing and training end users about cybersecurity threats beyond email-based social engineering
    - The strengths and weaknesses among end users across 14 cybersecurity topics, highlighting how end-user knowledge levels vary across industries which provides a benchmark to compare readiness within your organization
    - A more wholistic view of susceptibility by looking beyond knowledge assessments and training activities to discover how this data can differ from simulated phishing attacks
    - How you can use this information to reduce the risk of successful cyberattacks within your organization

    Join our experts as we dive into the report and share best practices and pitfalls as we stimulate a stronger security culture.

    *This session is eligible for CPE credits with ISC(2). To submit for CPE credits, visit https://go.proofpoint.com/webinars-submit-cpe-credit.
  • Proofpoint Security Awareness Training with Customization Center Recorded: Jul 25 2019 32 mins
    Shani Mahler, Product Manager & Mike Bailey, Sr. Product Marketing Manager
    Security awareness training is not one size fits all. Every organization, region, and even departments or specific roles can have different training needs. Which is why we introduced our Customization Center to enable administrators to tailor their content and assign it quickly to their end users.

    Join us as our experts talk about how you can utilize the Customization Center. This self-service customization enables quick turnaround of changes and the greatest flexibility in personalizing content for your organization at no additional charge to customers. The new version allows administrators the ability to manipulate most visible text, including the questions in the quizzes as well as the text across all supported locales.

    You'll learn how to:

    - Create customized, role-based training for individual departments, roles, or regions to ensure relevancy to specific users or groups
    - Provide a quality educational experience and continue to drive behavior change while customizing content
    - Align training with the knowledge level and cyber security maturity for your organization
    - Ensure your training content remains consistent for multinational audiences
    - Edit training to maintain US Section 508 and WCAG 2.0 AA compliance and ensure users with disabilities have the same opportunity to learn
Right People, Right Education, Right Time
Our training has been proven to change the behavior of end users and reduce risk.

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  • Title: From Skeptics to Champions: Selling the Value of Security Awareness Training
  • Live at: Aug 15 2019 5:00 pm
  • Presented by: Dale Zabriskie, Security Awareness Training Evangelist & Joe Krock, Cyber Training and Awareness Leader
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