In 2017, merchants had roughly 1.5% of their revenue consumed by false declines - legitimate orders that are rejected by merchants who either have strict rules in place, or are uncomfortable with one or more data points. So who are the people behind these false declines, and how can merchants start accepting more of their orders?
Ecommerce merchants spend significant time and money trying to optimize sales and the omnichannel shopping experience, only to harm revenue with conversion mistakes. This is especially the case in larger companies, as multiple stakeholders in separate departments often measure success differently. In this 30-minute webinar, held by Practical eCommerce & sponsored by Riskified, we review five mistakes from merchants that add up to lost revenue.
Riskified is the world's leading ecommerce fraud protection and chargeback guarantee solution. We use machine learning models to eliminate ecommerce fraud and protect merchants from fraudulent transactions. As part of our service we collect a wealth of data on fraud patterns and other ecommerce insights. We've distilled this data into valuable and insightful webinars and shared them with you. Hopefully you will gain valuable knowledge to help you fight fraud.