ITSMA’s Marketing Excellence Awards (MEA) webcast series showcases programs we awarded in 2019 for best performance in marketing B2B services and solutions in categories including, account-based marketing, brand & reputation, customer success, driving strategic growth, marketing personalization, sales enablement, and thought leadership.
Join ITSMA’s Rob Leavitt, SVP, Consulting, and guest speakers Nick Sabatino, Director—Digital Operations, Field Marketing and Jennifer Casey, Global Senior Director, AI & Analytics, Cognizant for the sixth presentation in this series.
Learn about Cognizant’s 2019 gold award-winning program, Staying Human: An AI Interview Series, in the Building Reputation Through Brand and Differentiation category. Hear about their Staying Human “Late Night” interview series with more than 20 thought leaders and external subject matter experts to promote the benefits of AI and Automation in cutting cost, lowering risk, and improving revenues and efficiency.
ITSMA’s MEA program honors the pursuit of excellence in strategy and planning, innovation, execution, and business results—key criteria for success in any marketing program. The 2020 MEA Program is open for submissions in early March--more information will be shared on the webcast!