Why Data is at the Heart of Customer Experience

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Guest Speaker: James McCormick, Forrester Guest Speaker: Naveen Punjabi, Google Cloud Moderator: Ajay Khanna, Reltio

About this talk

Delivering an exceptional customer experience isn't just about making the perfect cafe latte, creating a cool store decor, or having a stellar user interface. It's about delighting customers by delivering the right experience, at the right time, on their channel of choice -- while not violating their trust. To pull this off, companies need a deep understanding of their customers. And accurate, connected customer data is at the heart of the customer experience.   In this session, a guest speaker from Forrester, as well as experts from Google and Reltio, will explore how Global 500 companies are winning the experience economy. With a strong data foundation and new cloud technologies, tech leaders can deliver hyper-personalized experiences -- all while complying with privacy regulations such as GDPR and CCPA. An agile, scalable, and smart data management platform, built on the cloud-native big data architecture and leveraging the power of graph and machine learning is your ticket to connected customer experience.   Join this session to get inspired. Whether you are in retail, consumer packaged goods, hospitality, life sciences, healthcare or insurance industries, this webinar will have information to help your company win in the experience economy. Topics covered: * Driving hyper-personalization - Boost customer acquisition, retention and lifetime value by creating connected customer journeys across every touchpoint * Accelerating real-time operations - Accelerate revenue from new business ideas, innovative business processes, and actionable customer insights * Simplifying Compliance - Manage the customer data sprawl nightmare to comply with GDPR, CCPA, and emerging regulations for customer consent and privacy requirements
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Reltio's first-of-its-kind, cloud-native platform synthesizes multi-source, complex data into a single source of trusted information. Agile enough to fit any company’s needs, it can flex at will – for accelerated data value creation, and ongoing effectiveness. It’s also fully compliant and secure, so data can be acted upon with confidence. Our diverse set of customers -- from start-ups to large enterprises in more than 140 countries spanning multiple industries -- rely on our award-winning platform to fuel their success. To learn more about Reltio, visit www.reltio.com.