The Business of CBD: Growing Your Product Line From Seed to Shelf

Presented by

Denise Biderman (Mary's List), Brittany Carbone (Tonic CBD), Elana Frankel (Indigo & Haze), Thea Wayne (Humble Flower Co.)

About this talk

CBD is a naturally occurring compound found in the resinous flower of cannabis - without the psychotropic component THC. But how is it different? How is it used? Why do people use it? Learn all of this & explore how you can create the product line you always envisioned to help heal what ails us in this high-level, introductory webinar. Thea Wayne, Humble Flower: Thea has had an entrepreneurial spirit since childhood & became immersed in the rapidly-evolving cannabis industry while attending Humboldt State University. Shortly after graduating Thea traveled to Nepal, where she volunteered with a women's agricultural cooperative to develop an internet platform for fundraising & provide business training. After returning, her vision for Humble Flower was formed after recognizing the need for quality topical cannabis products on the market in California. Elana Frankel, Indigo & Haze: As the co-founder of Indigo & Haze, a highly curated marketplace for plant-based wellness, beauty & living, the company focuses on access (to quality products), education (to learn the truth & unlearn the disinformation about the plant) & inspiration (good design sells). Elana serves as the Editor-in-Chief of Women & Weed, a biannual magazine sold on mainstream newsstands that focuses on the power of personal narratives to bring a better understanding to complex cannabis issues. Brittany Carbone, Tonic CBD: Combining her background in the health & wellness industry with her love for cannabis & passion for helping others heal, Brittany created original, plant-based formulations that elevate the effects of CBD to further our body's ability to cope with stress & maintain our essential mind/body balance. TONIC is focused on elevating the conversation around cannabis & wellness & empowering other women to rise up & claim space in this budding industry. TONIC is a self-sustaining company, using CBD sourced from the hemp grown on their organic family farm in upstate NY.

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