Video is reshaping Tech Marketing. Everyone realizes the need to use more video, but few do, and even fewer make decent videos. This talk will discuss the fundamentals of video marketing:
• The Types of videos out there - and what they're good for
• Understanding the journey of becoming a video marketer
Then we’ll dive deeper and discern the Economy of Video Marketing and try to answer the $1M Question: is there an ROI for video marketing?
Finally, we'll provide tech marketers some practical tips on how to get started.
Open Q&A at the end of the session will allow Marketers to share their questions and concerns.