ROI Bake Off: Integration Platform as a Service (iPaaS) vs. Custom Hand-Coding

Presented by

Habib Hussain, Manager of Financial Systems, Groupon & Hyoun Park, Founder and Chief Analyst, Amalgam Insights

About this talk

Compare the pain of building app and data integrations in-house to the measurable benefits of modern enterprise integration software. The need to integrate applications, APIs, and data is growing dramatically. In many cases, IT professionals address these challenges through manual coding. Hand-coded integrations not only take weeks or months to build, but they also consume big chunks of time for ongoing maintenance. Modern integration platform as a service (iPaaS) solutions offer a better alternative to hand-coding. But measuring the return on investment (ROI) of these solutions is notoriously difficult. And how can you justify purchasing an iPaaS if you can't quantify its value in dollars and cents? In this webinar, speakers Habib Hussain, Manager of Financial Systems at Groupon, Hyoun Park, Founder and Chief Analyst at Amalgam Insights, a leading research and advisory firm, and Craig Stewart, SVP Product at SnapLogic, will demystify the process of measuring the numeric value of a modern integration platform. Learn how to: -Gauge the total cost of ownership (TCO) -Estimate the net present value (NPV) and payback period -Measure ROI like Groupon, a brand-name company with 48 million global users Register now!

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SnapLogic provides the #1 intelligent integration platform. Our mission is to make it fast and easy for users to access, connect, manage, and analyze enterprise data to improve business processes, accelerate decision-making, and drive better business outcomes. The company’s leadership in intelligence-powered workflows and self-service integration capabilities make it fast and easy for organizations to manage all their application integration, data integration, and data engineering projects on a single, scalable platform. Hundreds of Global 2000 customers – including Adobe, AstraZeneca, Box, GameStop, Verizon, and Wendy’s – rely on SnapLogic to automate business processes, accelerate analytics, and drive digital transformation. SnapLogic was founded by data industry veteran Gaurav Dhillon and is backed by blue-chip investors including Andreessen Horowitz, Capital One, Ignition Partners, Microsoft, Triangle Peak Partners, and Vitruvian Partners.