Customer Journey Mapping: Shaping Customer Experience

Logo
Presented by

Nicole Celeste - MEGA International

About this talk

Driving customer acquisition and retention are two drivers that impact business growth. From touchpoints to journeys, it important to identify gaps where the customer expectations are not fulfilled and make improvements on the processes and overall experience. And, this is where customer journey mapping can help.
Related topics:

More from this channel

Upcoming talks (0)
On-demand talks (39)
Subscribers (1061)
MEGA International is a global SaaS software company with offices in 11 countries. The company provides leading software solutions for Enterprise Architecture, Business Process Analysis, Governance, Risk & Compliance, and Data Governance to guide organizations in their business transformation initiatives. MEGA created a collaborative SaaS platform, HOPEX, that offers a single repository to help companies collect, visualize, analyze, and communicate information to better plan and adapt to change. With 350 dynamic multicultural employees, MEGA supports more than 2000 clients in 52 countries.