Jason Mann, Technical Specialist @ IBM Cognos Analytics
Today, data drives competitive advantage. Across all industries, data-driven decision-making is replacing guesswork and approximations as business leaders work to set the course for their organizations. In order to make these informed data-driven decisions at the pace of today’s business, users need access to visualization tools that make data simple and accessible.
However, while many data visualization tools can tell you what led to business results, “what” is not enough. You must get to “why” the results happened so you can move ahead with confidence. Business users need more than a simple visualization tool; they need a personalized analytics experience with augmented intelligence capabilities that help users prepare, analyze, visualize and fully understand their data.
In a business climate where previous borders, boundaries and business-as-usual no longer apply, AI-powered visualization tools help businesses thrive as they redefine what’s possible.