How Leading Brands Build Trust with CIAM

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Presented by

John Tolbert - Lead Analyst, KuppingerCole and Mayur Upadhyaya - Senior Director Identity Cloud, Akamai

About this talk

Analyst tips to balance privacy & security with user experience Digital trust is what sets brands apart from their competitors. Taking and storing customer data is a duty of care, and brands cannot afford data breaches or compromises. To gain digital trust, leading brands need an airtight data protection strategy that gives customers control of their personal data without compromising user experiences. KuppingerCole Lead Analyst & Managing Director John Tolbert, joined by Akamai Senior Director of Identity Cloud Mayur Upadhyaya, will discuss the state of digital trust today and how to make trust a competitive differentiator with customer identity and access management (CIAM). Watch this on-demand webinar to learn CIAM best practices to: - Enable trust across every digital interaction between your brand and your customers - Meet regional privacy requirements around the globe - Consolidate insights across all channels to gain better visibility into your end-users’ behaviors and preferences

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Akamai secures and delivers digital experiences for the world’s largest companies. Our intelligent edge platform keeps apps and experiences closer to users — and attacks and threats far away. Top brands globally rely on Akamai so their businesses can be fast, smart, and secure.