Personal Brand > Company Brand: 4 Ways to Use your Personal Brand to Get Leads

Trust in companies is at an all time low. Yet trust is the only way to start a conversation, build a relationship, and close that next big deal with a buyer. Add in the fact that buyers are fickle and bombarded with messages all day long, it is nearly impossible to break through the noise. But breaking through the noise is possible, it just takes patience, grit, and an investment in your personal brand. Why? People trust people, not companies. In this short webinar, Joe Matar will walk through his proven method for building a personal brand. He’ll talk about his video, newsletter, social, and content strategy and share actual examples that have helped him get featured as Skaled Consultings top B2B social marketers next to greats like Dave Gerhardt, VP of Marketing at Drift, and Ryan Bonnici, CMO at G2. Presenter Bio: Joe Matar is the host of the popular TA video series, Talent Acquisition Talks, as well as the co-host of the only podcast, Chief People Officers On The Rise, that gives Chief Talent/People Officers a platform to share advice on how to build a successful and fulfilling career in TA. Joe is a a passionate marketer at Brazen, which is a conversational recruiting platform.