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A Marketer's Guide to Organic SEO

SEO isn't as difficult as you might think. And with dramatic changes in search behavior over the past few months, there is an opportunity for marketer's to ramp up their impact on SEO with some fundamental elements and hints on how to rank higher.

In this 45 minute webinar, Director of Digital Sales & Marketing, Taylor Wheeler, will walk you through:
• Defining Organic SEO
• Why SEO Matters
• SEO Ingredients
• Updates & Best Practices
• Marketer's Actionables
Recorded May 21 2020 50 mins
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Presented by
Taylor Wheeler, Director of Digital Sales & Marketing
Presentation preview: A Marketer's Guide to Organic SEO

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  • Best Practices For Marketing Your Cannabusiness in the Age of COVID-19 Recorded: Jun 4 2020 41 mins
    Taylor Wheeler, Director of Digital Sales and Marketing & Melissa Sheehan, Director of Product Strategy
    Marketing for cannabis companies can be confusing and challenging but when done correctly, has the potential to be very fruitful. With the cannabis industry marked as essential, the time for increasing your market reach is now.

    In this 45 minute webinar, V Digital Service's Director of Digital Sales & Marketing, Taylor Wheeler, and AdCellerant's Director of Product Strategy, Melissa Sheehan, will walk you through:
    • How to reach the right customers
    • How to track the success of your campaign
    • What tools are available for you today including
    - Organic and Local SEO
    - Social Media
    - Print Media
    - Programmatic & Device-based targeting
  • A Marketer's Guide to Organic SEO Recorded: May 21 2020 50 mins
    Taylor Wheeler, Director of Digital Sales & Marketing
    SEO isn't as difficult as you might think. And with dramatic changes in search behavior over the past few months, there is an opportunity for marketer's to ramp up their impact on SEO with some fundamental elements and hints on how to rank higher.

    In this 45 minute webinar, Director of Digital Sales & Marketing, Taylor Wheeler, will walk you through:
    • Defining Organic SEO
    • Why SEO Matters
    • SEO Ingredients
    • Updates & Best Practices
    • Marketer's Actionables
  • Google Ads and the Customer Journey Recorded: May 14 2020 34 mins
    Andrew Meister, Director of Digital Sales & Marketing
    With internet usage at an all-time high, leveraging Google Ads will assist you in your efforts to regain customers and acquire new ones. We understand it can be difficult to not only know what the customer's journey looks like for your products or services but also to know how to treat each within your paid media campaigns. We’re here to help and ensure you have the tools and knowledge needed to make the right decisions.

    In this 45 minute webinar, Director of Digital Sales & Marketing, Andrew Meister, will share insights on:
    • Paid Media: Understanding Intent
    • Google Ads Funnel
    • Low, Medium & High Intent Tactics
    • Paid Success Formula
    • Landing Page Optimizations
  • A COVID-19 COMMUNICATION GUIDE Recorded: May 6 2020 46 mins
    Juan Rojas, Digital Marketing & Sales Consultant, V Digital Services
    Learn about 3 effective platforms to leverage when communicating with consumers during COVID-19. During these challenging times, it is key to keep your consumers informed on the state of your operations. We understand it can be difficult to determine which channels have the most impact. We’re here to help and ensure you have the tools and knowledge needed to make the right decisions for your consumers and your business.

    In this 45 minute webinar, Digital Marketing & Sales Consultant, Juan Rojas, will cover the most effective ways to benefit from:
    • Google My Business
    • Chat AI
    • Email Marketing
  • Reach Your Target Audience: Advanced Digital Marketing Strategies for Cannabis Recorded: Jun 5 2019 58 mins
    Taylor Wheeler, Director of Digital Sales for V Digital Services
    For any industry, navigating the complicated world of digital marketing can be a daunting task. That task becomes twice as hard when we consider the Cannabis Industry.

    Due to stringent regulations from Google, Facebook and other leading digital platforms, the marketing options available to the Cannabis industry are extremely limited.

    On Wednesday June 5th, join BrightTALK and V Digital Services’ Director of Digital Sales, Taylor Wheeler, to learn more about the unique marketing platforms that ARE available to the Cannabis industry, and how to utilize these platforms to reach your exact target customer. Specifically, Taylor will cover:

    - Organic and Local Search (SEO)
    - Hyper-targeted Device ID technology
    - Website Development in the Cannabis space

    You will also be able to review some case studies that showcase each of these platforms.

    Speaker: Taylor Wheeler, Director of Digital Sales for V Digital Services
    Taylor is an accomplished sales leader, presenter and trainer with over 15 years of success in marketing and advertising. Taylor has been a specialist in the digital marketing realm since 2008, with an emphasis on Organic SEO. Based in Denver, he has worked with Cannabis-related companies there locally, and across North America, since 2009.
  • [Panel] Getting Ahead in Cannabis: Strategies to Differentiate Your Brand Recorded: Jun 5 2019 59 mins
    Lisa Buffo, Cannabis Marketing Association; Daniel Stein, EVB; Taylor Wheeler, V Digital Services
    As cannabis businesses become more established, it will be crucial to differentiate your brand from the competition. With limited advertising options, how can you get ahead and increase brand recognition? Join this panel as successful marketing experts discuss challenges to avoid and strategies to make it in a regulated industry.
Discover best practices and expertise on Digital Marketing strategies
V Digital Services® is a full service digital marketing agency and trusted Premier Google Partner.

At V Digital Services, we have seen great successes helping our clients’ businesses grow through all aspects of Digital Marketing. We provide small to mid-sized to large businesses with an array of digital services and strategies designed to increase web and mobile presence, generate leads to expand your customer base, and deliver significant ROI & increased revenues. We are committed to an integrity-based approach. Each of our clients receives personalized, high-touch service.

V Digital Services separates itself by focusing on local services and brick & mortar businesses, the types of businesses we've been working with for decades. Whether that is a local HVAC company or a national chain of restaurants, V Digital Services understands how to drive leads. We do this by focusing all aspects of the buyers funnel - from brand awareness to converting a prospect to a customer. Although every business we work with is unique, we’ve developed a turnkey strategy that allows our clients to create the necessary customer journey to impact results.

Marijuana Marketing Xperts is a division of V Digital Services that focuses solely on digital marketing for the cannabis industry.

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  • Live at: May 21 2020 5:00 pm
  • Presented by: Taylor Wheeler, Director of Digital Sales & Marketing
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