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NECA's Blueprint for a Next-Level Customer Experience

Presented by

Jeff Lucas, Director, Web Development & Strategy at National Electrical Contractors Association (NECA), Matt Annes, Director of Sitefinity Program & Services at Americaneagle.com, and Chris Knepp, DX Partner Account Manager at Sitefinity

About this talk

The National Electrical Contractors Association (NECA), a leader in the $240+ billion electrical construction industry, underwent a significant digital transformation, reshaping both their online presence as well as operational processes to better serve its growing membership base. Join us to hear firsthand about NECA’s journey in building a powerful brand. We are excited to feature Jeff Lucas, NECA, and Matt Annes, Americaneagle.com. Together, they will share insights into NECA’s iterative approach to achieving digital excellence, exploring the strategic milestones that have played a crucial role in reshaping their platform. Key discussion points include: • Laying the groundwork for your success: Discover the strategies behind NECA's comprehensive website redesign on Progress® Sitefinity® CMS and how it sets the stage for improved digital performance. • Creating a seamless experience for your users: Learn how integrating critical systems like AMS, LMS, forums, online store and advanced search can streamline your user experience. • Scaling with efficiency to meet your needs: Explore how NECA efficiently manages multisite and microsite setups for events and conferences, while unifying their technology stack to reduce complexity. • Looking ahead to your next steps: Get insights into NECA’s ongoing digital transformation and what’s next on their journey, offering lessons that you can apply to your own digital strategy. Discover how these key initiatives have delivered lasting results and gain actionable takeaways that can be applied to your own digital strategy. Don’t miss this chance to learn from leading industry experts and set your organization on the path to success!
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