Hype Sales Protection: Best Practices for Your Next Limited Time Sales Event

Presented by

Brian Uffelman, VP Product Marketing & Chris Fiorino, Manager, Customer Success Engineering

About this talk

Hype sales are an increasingly popular way to sell limited release items including sneakers, tickets, streetwear, gaming consoles and cosmetics. However, bot operators exploit these events to snatch up products for lucrative resale, often preventing real customers from securing their desired item. The result? Poor user experience marked by excessive captchas, frustrated customers who miss out and potential revenue losses to e-commerce retailers. Hype Sales Protection, offered by PerimeterX, takes the headache out of managing limited edition product launches and flash sales so that customers keep coming back to your next sales event. Join for a live session to: -Learn how bots are hijacking the world of limited edition launches -Understand how to optimize your customer experience -Get guidance on how to build the ideal hype sales event Not sure if you can make it September 15? Register and we’ll send you a link for on-demand viewing. Register now. The first 50 attendees will receive a $50 gift card to help with your next purchase of a limited release item from a PerimeterX customer.
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HUMAN is a cybersecurity company that protects organizations by disrupting digital fraud and abuse. We leverage modern defense to disrupt the economics of cybercrime by increasing the cost to cybercriminals while simultaneously reducing the cost of collective defense. Today we verify the humanity of more than 20 trillion digital interactions per week across advertising, marketing, e-commerce, government, education and enterprise security, putting us in a position to win against cybercriminals. Protect your digital business with HUMAN. To Know Who’s Real, visit www.humansecurity.com.