Tips for 2022 Hype Sales Success

Presented by

Beth Moriarty, VP Product Marketing at YOTTAA & Oz Hirshfeld, Hype Sales Engineer at PerimeterX

About this talk

Tips for 2022 Hype Sales Success The publicity surrounding hype sales helps increase demand for limited edition products such as sneakers, gaming consoles and fashion accessories, which earns brands both market share and profit. But it can also bring out bad bots which snatch up products for lucrative resale and cause traffic spikes. This can result in frustrated customers, potential revenue losses and significantly slow down e-commerce sites. To get ready for hype sales in 2022, join PerimeterX and YOTTAA for a 22 minute live webinar to learn how to: -Prepare your site to deal with both overwhelming bot and legitimate traffic -Incorporate user-friendly verifications to ensure that humans, not bots, get your limited edition products -Receive expert tips on how to build a successful hype sales event This webinar is hosted by PerimeterX in conjunction with YOTTAA. As a result, both PerimeterX and YOTTAA will have access to the information you submit on this form, and both companies will use it to communicate with you on relevant topics. For more information on each company’s privacy practices, please see the PerimeterX Privacy Policy and the YOTTAA Privacy Policy.

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PerimeterX protects the modern web and mobile applications, and APIs from automated attacks. We protect against account abuse, carding, scraping, checkout abuse, marketing fraud, PII harvesting, skimming and watering hole attacks.