Bending the Curve Up – AI Playbook for Digital Marketing

Presented by

Ken Gardner, CEO and Founder - conDati

About this talk

The past few months have been wild and scary for most businesses. The speed and force of the shutdown being way outside anyone’s experience. But some companies have snapped back quickly from the shock. So, what are these companies doing differently? Join conDati’s CEO Ken Gardner as he shares what he is seeing across conDati's customers and the playbook that has emerged that is setting these companies up to greatly benefit as the economy rebounds. Learn about: • Which paid marketing campaigns to focus on • Marketing channels that are performing • Whether sales promotions are a key strategy • Where you should be investing budget
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The power to drive businesses growth and competitive advantage is in your marketing data and what you do with it. Subscribe to this channel to learn best practices and emerging trends in a variety of marketing analytics topics including AI, predictive analytics, science-based recommendations, revenue forecasting, campaign optimization, journey attribution and more. To learn more about conDati RevenueLift, an AI-driven marketing platform for campaign decisioning and predictive analytics visit www.conDati.com.