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Accelerating Customer Performance via Strategic Customer Assessments

In this 30-minute webinar, we will explore the means for accelerating company performance by increasing performance of their customers using strategic assessments. Here are the Top-10 Topics presented.
1 - Customer – now and forever will always be about the customer.
2 - Content - the words, images, ideas, AI abstractions or messages you use to communicate to the customer.
3 – Channels Media – what mainstream and other media channels are customers using now and will use?
4 - Channels of Distribution – build “agile” sales channel models adapting to known and emerging markets designed to reduce enterprise sales cycles.
5 – Connections - the means for networking with other businesses, industry, government and others.
6 - Communications - the unique organization processes that occur between companies and customers.
7 - Collaboration - organizational thought leadership for content development and delivery processes.
8 - Call to Actions – driving behavior without which nothing happens.
9 - Crisis - chaos, buzz, glitz, hate, squawk, gossip, glam and anything you can imagine being said for or against you.
10 - Coming Sooner - the race to zero and competition is not just coming soon but sooner.
Recorded Jul 31 2019 31 mins
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Presented by
Thomas B. Cross
Presentation preview: Accelerating Customer Performance via Strategic Customer Assessments

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  • Top 10 Critical Concepts in Crisis Management Communications Sep 18 2019 3:00 pm UTC 60 mins
    Thomas B. Cross, CEO, TECHtionary.com
    As we continue to remember 9/11, the world by all standards is not more stable but is actually significantly more vulnerable than that fateful day. A crisis management solution is a series of online tools/apps designed to assist, guide, track and manage all corporate communications activities in a timely manner. While we would like to think there is one term to describe responses in a crisis, there is not one type of crisis nor one word to cover all situations critical to any crisis communications. Increasingly, social networks are filled with toxic nonsense, mis and disinformation, weaponized media, shamers, haters, privacy violations, fake and deep fake which you cannot predict. You cannot react to all of this, you can only direct a strategy to manage personal and company messaging. Here are the top 10 reasons for acquiring and using a crisis management team as well as tools/apps as it is "not if but only when" a crisis, disaster or terrorist attack will happen.

    Here are the Top 10 Critical Concepts presented: Communications, Context, Contact, Collaboration, Connections, Consistency, Channels, Compliance, Cynchronicity and Customers. This 30-minute webinar will review, navigate and provide actionable tools to help you manage the upcoming crisis coming to you and your business.
  • Accelerating Customer Performance via Strategic Customer Assessments Recorded: Jul 31 2019 31 mins
    Thomas B. Cross
    In this 30-minute webinar, we will explore the means for accelerating company performance by increasing performance of their customers using strategic assessments. Here are the Top-10 Topics presented.
    1 - Customer – now and forever will always be about the customer.
    2 - Content - the words, images, ideas, AI abstractions or messages you use to communicate to the customer.
    3 – Channels Media – what mainstream and other media channels are customers using now and will use?
    4 - Channels of Distribution – build “agile” sales channel models adapting to known and emerging markets designed to reduce enterprise sales cycles.
    5 – Connections - the means for networking with other businesses, industry, government and others.
    6 - Communications - the unique organization processes that occur between companies and customers.
    7 - Collaboration - organizational thought leadership for content development and delivery processes.
    8 - Call to Actions – driving behavior without which nothing happens.
    9 - Crisis - chaos, buzz, glitz, hate, squawk, gossip, glam and anything you can imagine being said for or against you.
    10 - Coming Sooner - the race to zero and competition is not just coming soon but sooner.
Content development and delivery in AI, sales, collaboration and
Focusing on thought leadership in artificial intelligence, digital meetings, social selling and helping companies with their own content development and delivery, sales training and marketing strategy and delivery.

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  • Title: Accelerating Customer Performance via Strategic Customer Assessments
  • Live at: Jul 31 2019 8:00 pm
  • Presented by: Thomas B. Cross
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