Expanding Success: Taking Advantage of the Interacting Google Ecosystem

Presented by

Adam Dorfman, Director of Product Growth - Reputation and Josh Pizarro, Strategic Partner Manager Channel Sales - GMB

About this talk

How does Google itself want business owners to manage their online presence within the Google ecosystem? No part of Google My Business (GMB) – Q&A, reviews, listings, visuals, attributes – is an island. Each part feeds back into the other in an ecosystem that creates a snowball effect fueling visibility, conversions, feedback, company improvement and revenue. In this webinar, Reputation Director of Product Adam Dorfman is joined by Google Strategic Partner Manager Josh Pizarro to discuss how Google itself wants business owners to manage their online reputation and customer experience to take advantage of the interacting Google ecosystem. During our presentation we’ll discuss: • What Google’s algorithm weighs when ranking a company’s searchability • How pieces of a Google presence communicate with and build off each other • How you can ensure these different parts reinforce each other • Why managing Google presence with dedicated resources is imperative

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Reputation is changing the way companies think about customer experience. The Reputation platform turns feedback from reviews, likes, listings, comments and clicks into a competitive advantage. We are the trailblazers in Reputation Experience Management. And over the past decade, we’ve been building the leading platform to enhance customer experience, improve online reputation and connect businesses with the communities that matter. Thousands of global organizations rely on the patented algorithms behind Reputation Score X™ to provide a reliable index of brand performance in order to make targeted business improvements. Visit reputation.com to learn more.