A Look at Where Google’s Headed in 2021

Presented by

Adam Dorfman, Director of Product at Reputation

About this talk

Google is the world’s fourth most valuable brand, and despite facing recent challenges — decreasing ad revenue and an antitrust lawsuit — the search giant is poised to emerge stronger than ever in 2021 and beyond, because of its massive scale, leadership and ingenuity. Curious what tricks Google has up its sleeve? Join us for an upcoming webinar featuring Reputation’s resident Google expert Adam Dorfman, as we take a deep dive into what Google’s up to these days, and what we can expect from the company in the coming months. Learn how Google will: • Demonstrate value to advertisers as a means to own the customer journey from awareness to conversion • Protect relationships with local businesses by investing in GMB and Google Maps • Support businesses, educators and healthcare providers while extending its reach • Take steps to protect users’ privacy, and provide leadership in these uncertain times

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Reputation is changing the way companies think about customer experience. The Reputation platform turns feedback from reviews, likes, listings, comments and clicks into a competitive advantage. We are the trailblazers in Reputation Experience Management. And over the past decade, we’ve been building the leading platform to enhance customer experience, improve online reputation and connect businesses with the communities that matter. Thousands of global organizations rely on the patented algorithms behind Reputation Score X™ to provide a reliable index of brand performance in order to make targeted business improvements. Visit reputation.com to learn more.