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GDPR Cookie Consent-The Catalyst to Better Marketing

What was learned when Stanley Black and Decker achieved GDPR cookie compliance across 300 websites. Few companies are prepared for the complexity of GDPR Cookie Consent Compliance. Even fewer realize that done properly, cookie compliance can lead to faster, easier and more effective marketing campaigns.
Recorded Feb 21 2020 47 mins
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Presented by
Bob Mattison
Presentation preview: GDPR Cookie Consent-The Catalyst to Better Marketing

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No Selling-just great GDPR/PECR Expertise and Experience
This is The GDPR Institut's BrightTALK channel. With 10,000's of members we are the largest GDPR and PECR focused members Organisation. Our remit is to help and support all of those businesses challenged by GDPR and Compliance legislation and do this by Webinars, Free Helpline and Free 1 on 1 with our Experts.

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  • Title: GDPR Cookie Consent-The Catalyst to Better Marketing
  • Live at: Feb 21 2020 4:00 pm
  • Presented by: Bob Mattison
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