Webinar: Future of Banking with BaaS & Embedded Banking

Presented by

Dr. Matthias Biehl, Digital Evangelist, API & Integration

About this talk

With embedded banking and Banking-as-a-Service (BaaS), tech-savvy banks lead the trend to make banking more meaningful, contextual and convenient for end-users. How do they do it? Tech-savvy banks team up with companies that are digital leaders from all fields. Jointly they bring a new form of banking—embedded banking—to their customers. Think of Apple Card and Goldman Sachs, the Lyft credit card for drivers and Stride Bank, or business bank accounts that come bundled with SME accounting software. To make it happen, everyone brings in their strengths: (1) Banks provide their banking license, the banking product, compliance know-how, and their tech stack in the form of Banking-as-a-Service APIs. (2) Digital leaders provide access to their customer base and a unique customer experience for the targeted niche. To participate in this attractive market, banks need to be as savvy as their customers, build a strong digital platform with Banking-as-a-Service APIs, and partner with digital leaders. APIs are important enablers, and Banking-as-a-Service offers the business model for monetizing these APIs. Join this webinar and learn how to take advantage of this growing trend!

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