Journey Mapping—Help Your Customers Bloom | ARIS Tech Talk

Presented by

J-M Erlendson, Senior Solutions Architect, Software AG

About this talk

Goodbye winter, hello spring! In this webinar, ARIS Expert J-M Erlendson will show you how to make your customer journey maps flutter and flourish. J-M will explore the basics of what Customer Journey Mapping / Customer Experience Management is, what elements are important to capture and which interactions to track to make an impact. You’ll walk away equipped to better understand customer needs and how to enrich the customer experience. In this webinar, J-M will demonstrate: • how to map customer journeys and their connections to other processes. • what types of analyses you can do within customer journey to enhance the customer experience. • how to determine and map out meaningful customer touchpoints. Join us in welcoming in the spring on May 10, and plant the seeds for better customer journey maps!
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