Modern product information management (PIM) software makes product catalog information portable and easy to syndicate across channels, reduces superfluous labor costs, expedites time to market, and enhances the overall customer experience (CX). Source: IDC. Simply put, PIM is a foundation that the rest of your merchandizing and product marketing efforts can be built upon, whether you’re in one channel or all of them. It empowers enterprises to truly own the product presentation on DTC websites, social commerce platforms and social media, mobile shopping applications, first- or third-party marketplaces, newsletter blasts, SMS alerts, and even print catalogs. Watch this webinar with guest speaker from industry analyst firm IDC to understand why a PX Strategy is the Essential First Step to Omni-Channel CX and Digital Commerce Domination.