How to Gain Competitive Advantage with Predictive Analytics [Webinar]

Presented by

Aviva Egulsky Ozeri | VP of Operations and Customer Success | Signals Analytics

About this talk

In today’s hyper-competitive market, the ability to predict the future uncovers a significant competitive advantage. With predictive analytics, brands can go beyond what has happened and why, to understanding and predicting what will happen in the future to guide effective decision-making and drive growth. Predictive analytics transforms data into future insights by extracting patterns and relationships in the data with disruptive data science applications. With the advancement in predictive techniques and increased availability of predictive solutions, organizations now have the ability to tap into the power of predictive analytics without an army of data scientists. What to Expect - Predictive Analytics Webinar Summary Join Signals Analytics' VP of Operations and Customer Success Aviva Egulsky Ozeri as she uncovers how winning brands gain first-mover advantage with predictive analytics using external data to anticipate and get ahead of emerging trends. Bringing her wealth of experience in working with Tier 1 Signals Analytics clients, she will also address best-practices in ensuring that predictive analytics get applied properly into business processes to drive success. In this webinar, you will learn: – What is predictive analytics and how it works – How the quality and range of data sets impact the accuracy of prediction – The business questions and use cases that predictive analytics supports – Industry examples of business success driven by predictive insights – How to integrate predictive analytics into your business strategy

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Signals Analytics is an advanced analytics configurable platform that extracts context from uncorrelated external data sources to uncover trends and predictive insights. Users of the platform across Pharma, Food & Beverage and Consumer Goods are data-driven and experience faster time to market, lower cost to insight and fewer product modifications post-launch when incorporating Signals Analytics’ market intelligence into their planning processes. Trusted by an impressive roster of global brands including Procter & Gamble, Nestle, Johnson & Johnson, Bayer, Roche, Mars and others, Signals Analytics is redefining the world of market intelligence. For more information visit