How to build digital trust & better experiences?

Presented by

Hans De Mulder, Bart Cools & Frank Benus

About this talk

The events of 2020 pushed the notion of trust to the forefront of all our lives. It made customer trust in brands acutely important to the bottom line amidst a severe economic recession. And it has forced many organisations to overcome long-standing objections, to trust their employees to work from home (WFH) and to trust digital channels as the only way to serve their customers. The key questions which will be addressed in this webcast will be: What is the quickest route to enhancing productivity, and building loyalty and engagement—not just among employees and partners but definitely also customers? What can brands, businesses and governments do to build digital trust? And what role does security tools & policies play in building digital trust?

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